Ready4Air (TV) | Where Do You Want To Live? A Real Home Like Your TV Dream Home

SheldonSet image courtesy of CBS

April 23, 2015 | Posted in Social TV | By

SheldonSet image courtesy of CBS

Sheldon and Leonard’s apartment on The Big Bang Theory
Set image courtesy of CBS

By Alexis Trass Walker

Though The Brady Bunch ended its original run the year before I was born, I enjoyed watching the show in syndication when I was a child. One of the reasons I loved the show was because of the Brady family home. Who could resist that open, two-story house with the orange and green kitchen and cool 1970s decor? And even though the exterior shots of the house and the interior set didn’t match up, I still loved the middle-class look of both of them. It was a home befitting the architect dad Mike Brady.

The feature of the home that excited me the most was the Jack and Jill bathroom–a bathroom with two doors that was accessible from the boys’ bedroom and the girls’ bedroom. It fueled my obsession with one day having that kind of home. It’s not a terribly unique feature now, but I never knew anyone with a Jack and Jill bathroom until I was an adult. My childhood home was a two-bedroom one-bathroom house that had to accommodate six people. So you can understand that the Brady family home looked absolutely palatial to me.

I am not alone in having a TV dream home. According to a survey conducted by licensed real estate agent David Guzman of Douglas Elliman in New York City, 23 percent of participants have looked for an apartment or home that looks like their TV dream home–and one in five claim to have bought one.

Related Post: Ready4Air (TV) | Fans Go Medieval Mad For “Game of Thrones” Product Line

Guzman said: “It’s fascinating how people are inspired to live in the kinds of homes they see on TV, especially when you consider that in reality they are normally just television sets. But layout, creative lighting, and decor can add real appeal to any property. My personal favorite is Frasier’s apartment. I love the architectural shapes of the interior and the view of that Seattle skyline.”

America’s favorite TV home is Sheldon, Leonard, and Penny’s fictional California abode on the CBS hit sitcom The Big Bang Theory. The open-plan beat the Craftsman home in ABC’s hit family show Modern Family and Jerry Seinfeld’s New York apartment in NBC’s Seinfeld.

But most Americans underestimate the value of what they see on TV. Those surveyed estimated the worth of Highclere Castle in the United Kingdom, the real castle seen in the PBS hit Downton Abbey at $50 million, when its real value is a whopping $240 million. Respondents guessed the average value of Carrie’s apartment in HBO’s romantic comedy Sex and the City–which aired from 1998 to 2004–to be $1.7 million. The actual apartment in New York’s West Village sold for $9.85 million in 2012. The home made famous by the Dunphys in Modern Family was estimated to be $1.5 million. It listed in 2014 for $2.35 million.

Seventy percent of survey participants said they fantasize about their own dream home, and they’ve been dreaming about it for an average of 12 years. Log homes top the list of favorite home styles, followed by contemporary and ranch. Almost three-quarters of adults envisioned their fantasy home, and it measures 6,400 square feet with four bedrooms.

For many Americans, those dreams will never die. Thirty percent believe they will one day live in their dream home. Hope springs eternal, does it not?

Top TV Homes

  1. The Big Bang Theory (Sheldon-Leonard and Penny’s apartments)
  2. Modern Family
  3. Seinfeld
  4. Friends (Monica’s apartment)
  5. The Simpsons
  6. Golden Girls
  7. Married with Children
  8. Fresh Prince of Bel Air
  9. Downton Abbey Castle/Everybody Loves Raymond
  10. American Horror Story

So what about you? What are your favorite TV homes?

Related Post: Ready4Air (TV) | Is TV Drama “Empire” A Game Changer For Black Films In Hollywood?

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Alexis Trass Walker

Alexis Trass Walker

Alexis Trass Walker is a freelance writer and copy editor who blogs about grammar and other things at alexistrasswalker.com. Connect with her on Twitter @alexistrass.

Coming up: Ready4Air (Brands and Bloggers) 3 questions to ask to determine if you are a good leader

Deborah J. Mitchell

Deborah Mitchell Media Associates – Photo Credit: Debbie Mitchell Graphic – Design: Nay Ayache

Emmy-nominated network television producer Deborah Mitchell is a veteran of ABC and CBS News, a member of the Producers Guild of America, and a board member of the James Beard Broadcast and Media Awards Committee. Through Deborah Mitchell Media Associates, she will create your online personality with a customized website, book you on the right television show, manage your social media profiles, and connect you with the best and brightest digital influencers. Deborah is a weekly contributor for Entrepreneur.com and author of So You Want To Be On TV. You can follow Deborah @SocialTVDeb and/or email SocialTVDeb@gmail.com, or email Nay Ayache on naydmma@gmail.com.  

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#TBT | So You Want To Be On TV: Look! More Brands And Bloggers Are Connecting On TV

Photo-of-Mary-Hitchings-300x225

December 4, 2014 | Posted in Social TV | By

When I recently saw the new Sears Connecting Flights blogger holiday campaign, I smiled and then laughed out loud.

Yes, it’s a funny commercial, but more importantly, I was tickled to death to see bloggers as key characters in the ad campaign because only a few years ago bloggers were known as geeky folks who sat behind computer screens writing random thoughts. Now, bloggers are on mainstream television selling products or talking about their blog!

Related Post: Ready4Air (Brands & Bloggers) | Dear Brands, Bloggers Want You To Know

This is a big deal.

Obviously a lot has changed. Advertisers, brands, and television shows are waking up to the value and influence of bloggers. We now see bloggers as pitch people, experts on television panel discussions, or as the go-to person in the front row of several new talk shows such as Katie Couric’s new talk show, Katie.

While there is a good chance the bloggers portrayed in the Sears Connecting Flights campaign are actors, it’s still cool to see that bloggers matter enough to garner a mention. Nice job, Sears! This means that on some level, brands are paying attention and realize the importance of connecting to bloggers.

We’ve invited many of you to create videos on your YouTube channel as a way for us to put you in our Blogger Spotlight–a cool way for brands to get to know you. Guess what? You are doing it! The videos are coming in.

Mary Hitchings, creator of the blog Raising Dick and Jane
Photo courtesy Mary Hitchings

TBC just received a great video for the TBC Blogger Spotlight. Blogger Mary Hitchings is author of the blog Raising Dick and Jane. She credits The Blogger Connection group with helping her fine tune her new blog. Mary’s You Tube video is her first one, and she submitted it to us to be featured in the Blogger Spotlight.

Yeah Blogger Connection group, and good job on the video, Mary!

Another TBC blogger, Vicki Winters, continues to connect with brands via YouTube video and The Vicki Winters Show. The last time we saw Vicki, she was reporting from the aftermath of Hurricane Sandy. During the disaster, she found time to thank one of her favorite brands, Coleman Cooler, a brand Vicki found she could rely on in good, bad, AND disastrous times.

Don’t stress out about creating a video. Keep it short and simple. Mary’s debut video time of two minutes and 50 seconds is great for The Blogger Spotlight. It is also good to make it shorter, anywhere between two minutes and two minutes 30 seconds. Sitting in front of the camera talking about yourself, your blog, and one or two of the brands you like is also a great idea.

Related Post: Ready4Air (Brands & Bloggers) | Choosing The Right Bloggers For Campaigns

When you feel more confident in front the camera, you will get fancier with your videos and add a few more elements. You may even begin moving around during the taping. But for now, take baby steps, practice, and get ready for your television close-up!

Here blogger Vicki Winters says a BIG thank you to Coleman Cooler.


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Coming Up: DJ Fulano on Ready4Air 
Deborah J. Mitchell

Deborah Mitchell Media Associates – Photo Credit: Debbie Mitchell Graphic – Design: Nay Ayache

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA). She is currently a member of the James Beard Broadcast and New Media Awards Committee. Deborah is Executive Producer of Arise On Screen a global and socially interactive movie review show. If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell @SocialTVDeb and/or email SocialTVDeb@gmail.com, or email Nay Ayache on naydmma@gmail.com.  

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Ready4Air (TV) | Reporter Go-To Stories For The End Of The Year

Lyndsay Christian. TV Personality

December 2, 2014 | Posted in Social TV | By

Lyndsay Christian , Host and Producer of On the Scene Photos: Courtesy of Lyndsay Christian

Lyndsay Christian, host and producer of On the Scene
Photos: Courtesy of Lyndsay Christian

The holidays are a collective gift to journalists! November and December bring a variety of go-to stories that don’t require much thought but do require creativity. Here are some ideas to keep in your back pocket that you can take out annually. Think about using the same formula and changing the variables.

The month of November presents three main topics that can spark story ideas: Movember (Prostate Cancer Awareness Month), Thanksgiving, and Black Friday. December presents one main topic that speaks for itself. Here are some new and different ways to consider story angles:

Related Post: Ready4Air (TV) | The Top 4 Things Reporters Look For When Developing A Good Story

Movember

  • Survivors of prostate cancer
  • The story behind growing out a beard for Movember

Thanksgiving

  • City officials serving homeless community
  • Citywide feasts (Thanksgiving Day)
  • Families whose loved ones are in Afghanistan
  • Special deals for families on Thanksgiving Day

Black Friday

  • Shoppers camping out in front of stores
  • Man-on-the-street interviews inside shopping malls about the shopping experience
  • Top five deals in your city

Related Post: So You Want To Be On TV: It’s All In The Timing – TV Timing

December/Christmas

  • Top three ways to avoid family stress
  • Best shopping deals in your city
  • Philanthropy
  • Families spending their first Christmas in their new Habitat for Humanity home

Use your imagination, and you’ll develop a hefty arsenal of story ideas for future reference.

Lyndsay Christian. TV Personality

TV personality Lyndsay Christian

Lyndsay Christian is a television personality and media consultant in the New York City area. Follow her @LynzChristian

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Coming Up: DJ Fulano on Ready4Air 
Deborah J. Mitchell

Deborah Mitchell Media Associates – Photo Credit: Debbie Mitchell Graphic – Design: Nay Ayache

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA). She is currently a member of the James Beard Broadcast and New Media Awards Committee. Deborah is Executive Producer of Arise On Screen a global and socially interactive movie review show. If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell @SocialTVDeb and/or email SocialTVDeb@gmail.com, or email Nay Ayache on naydmma@gmail.com.  

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Ready4Air (TV) | If You Want to Land a TV Spot, Know It’s All About Timing

Photo Credit: Deborah Mitchell Media Associates

November 12, 2014 | Posted in Entrepreneur | By

RealityTV

 

First published on Entrepreneur.com
on November 10, 2014

Breaking news is inherently unpredictable, but regular programming is planned according to “evergreens” — topics that follow the events and festivities of the calendar year. Keeping track of the calendar makes it easier for producers to plan ahead, and it gives a chance to entrepreneurs everywhere to pitch stories that relate to the topic of the month to get some much-coveted airtime.

Here’s what you should keep in mind if you want to land a guest spot on a TV program:

Know the cycles. The beginning of the year is anything but blah on the small screen. Quite the contrary, it is during the harsh winter months that you are most likely to see your favorite celebrities at events such as Fashion Week, the Super Bowl and the Academy Awards. Health and fitness shows take a large part of the pie as well, with experts trying to help people stick to their New Year’s resolutions, shed a few pounds in time for Valentine’s Day, and get into healthy eating habits in time for March’s National Nutrition Month.

Accountants raid TV channels in time for April’s tax season, and if you file early enough, you might get back some tax dollars to spend on Mother’s Day in May. May is a busy month with Memorial Day marking the unofficial beginning of summer, which really stretches from Father’s Day in June all the way to the kids going back to school around Labor Day in September. October is Breast Cancer Awareness month. The fall has the richest topics of all as we celebrate one holiday after the other: Halloween, Thanksgiving, Christmas and New Year’s Eve!

Continued on Entrepreneur.com

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Coming Up: Gina Prince Bythewood talks to Mike Sargent about Beyond The Lights

Deborah J. Mitchell

Deborah Mitchell Media Associates – Photo Credit: Debbie Mitchell Graphic – Design: Nay Ayache

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA). She is currently a member of the James Beard Broadcast and New Media Awards Committee. Deborah is Executive Producer of Arise On Screen a global and socially interactive movie review show. If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell @SocialTVDeb and/or email SocialTVDeb@gmail.com, or email Nay Ayache on naydmma@gmail.com.  

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Ready4Air (Social Media) | Creating Social Media Buzz For Arise On Screen

Michelle Lynne Madar and Briana Montalvo at Arise Tv

September 24, 2014 | Posted in Social Media Management | By

Arise On Screen Production Meeting Photo Credit: Nick Viagas and Deborah Mitchell Media Associates

Arise On Screen production meeting.
Photo Credit: Briana Montalvo and Deborah Mitchell Media Associates

By Michelle Lynne Madar

My social media job for Arise On Screen usually begins on Wednesdays when I start following the films on Twitter that we will be reviewing that weekend. I follow them, retweet, and favorite anything to do with the film. I also try to post a little tease saying we’re going to review certain movies that weekend. The goal of this is to try and get buzz around our show and perhaps some new viewers. The most exciting part is when the film’s Twitter favorites your post and especially when they start following you.

Occasionally, we have pre-tapes during the week and that’s when we have the chance to start teasing out our special guests. A few weeks ago, we had Emmy award-winning actor Joe Pantoliano, who was on to discuss his latest film The Identical. It’s my job to find out his Twitter handle and any social media related to the film. I also take a lot of photos so that when we’re ready we can Instagram and tweet to tease out their guest appearance.

On Fridays, I start to prepare the long list of tweets that will be going out each hour on the day of the show. Trying to put as much information into 140 characters can be difficult, but it’s always good to have a team to help you phrase things differently so that it fits. I’m thankful for the Arise On Screen interns because they make everything easier come show day.

Related Post: Ready4Air (Social Media) |Breaking News: Social Media: On the Scene

Michelle Lynne Madar and Briana Montalvo at Arise Tv

Michelle Lynne Madar and Briana Montalvo at Arise TV. Photo credit: Nick Viagas

Because I’m on the teleprompter during our taping, I don’t have the hands to write down any “tweetable moments.” This is where our fantastic interns come in!

Intern Catherine in Arise On Screen control room listening for "tweetable moments" Photo Credit: Nick Viagas ad Deborah Mitchell Media Associates

Intern Catherine in the Arise On Screen control room listening for “tweetable moments.”
Photo Credit: Nick Viagas and Deborah Mitchell Media Associates

Lance and Catherine’s primary job is to listen for “tweetable moments.” A tweetable moment is anything that would capture the audience’s attention, whether it be a short, insightful review or a quirky, entertaining quote from either the critics or the guest. Even though Nick is taking photos during the show, he still knows to keep an open ear for any good moments.

Related Post: Ready4Air (Social Media) “Tell Me…How Did You Get into Social Media?”

Arise Interns Lance and Nick Photo credits: Briana Montalvo and Deborah Mitchell Media Associates

Arise On Screen interns Lance and Nick.
Photo credits: Briana Montalvo and Deborah Mitchell Media Associates

After the show, we all come together and compile a full list of quotes. We decide on the best ones and Debbie reviews and approves them. Then we start to schedule all of our tweets using a site called Hootsuite. Hootsuite allows us to assemble all of our posts on each social media platform. Each post is scheduled for different times throughout the day. Since our show airs on Saturday and Sunday, we post on both days. Once our posts are written, we make sure they all fit within the 140-character limit. When there’s space leftover, we post some of the best photos that Nick took during the taping. Once we are done, we do it all over again for the next weekend!

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Stay Tuned!

Deborah J. Mitchell

Deborah Mitchell Media Associates – Photo Credit: Debbie Mitchell Graphic – Design: Nay Ayache

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA). She is currently a member of the James Beard Broadcast and New Media Awards Committee. Deborah is Executive Producer of Arise On Screen a global and socially interactive movie review show. If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell @SocialTVDeb and/or email SocialTVDeb@gmail.com, or email Nay Ayache on naydmma@gmail.com.

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Ready4Air The Week Ahead |Getting In The Zone For Airtime |Arriving TV Camera Ready

Debbie with Michael

April 21, 2014 | Posted in Social TV, TV Production | By

 

Debbie Mitchell with Michael Strahan of "Good Morning America" and "Live! with Kelly and Michael"

Debbie Mitchell with Michael Strahan of “Good Morning America” and “Live! with Kelly and Michael”

Happy Monday! We hope everyone had a happy holiday weekend.

Morning television continues to evolve. A few weeks ago, word leaked that Michael Strahan of  “Live! with Kelly and Michael” would be joining the “Good Morning America” (GMA) crew.  The show made it official last Tuesday when they had the former New York Giant on the show to welcome him on board. Strahan is going to be very busy since he will continue to host with Kelly Ripa and commute to California on the weekends to be a football analyst on Fox NFL Sunday. We are still waiting to hear exactly what Strahan will cover on “GMA.”

Related post: Kelly Ripa Tells Why Michael Strahan Is The Ideal Co-Host (VIDEO)

“Good Morning America” also continues to make changes. Lara Spencer was named the newest co-host to the show joining Robin Roberts and George Stephanopoulos. Lara came back to New York City in 2011 after a stint at “Entertainment Tonight.”  She recently renegotiated her contract and, apparently, made a pretty good deal. Unlike her former co-worker, Josh Elliott, who left the ABC-TV morning show a few weeks ago for NBC sports when his contract negotiations broke down. Reports claim that Josh and ABC-TV could not agree on a new salary. I wonder…did Elliott want a bump up in his title too?

IMG_5417

Getting ready4Air, the day of a show taping is filled with lots of preparation for producers, crew, talent, and the show guests. When everyone is properly prepared it is no surprise the show goes smoothly. Proper prep hours to minutes before a show is always, especially for guests and talent, the perfect way to get focused on the key points, elements, and video to be covered on the program.

This week on Ready4Air, a walk through process of prepping for “Arise On Screen” on the morning of the show.

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Back in the day guests could, and would, show up to the studio with a bare face, wet hair and dressed for air. The professional show make-up artists and hairstylists were responsible for getting the guests camera ready in record time.  A tall order for even the most talented team of grooming experts. Today, to save time producers ask guests to come to interviews camera ready.

Related post: Ready 4Air | Celebrity TV Tales- Producing A Star Is Not All Fun And Games

Now, what does camera ready mean ? On Ready4Air this week, we give you the break down.

Photo Courtesy: Debbie Mitchell

Photo Courtesy: Debbie Mitchell

Finally, a gentle reminder to anyone appearing on television. You have to remember that once you are at the studio and have been fitted with a mic your conversation is open. So always assume that someone can hear you. We’ve all heard stories about personalities getting caught of guard saying something he or she shouldn’t when they are wearing a microphone.

During our taping on Saturday, our host Mike Sargent was reminded of this when he took a short break and left the studio before going on air.  When he returned he told me he had stopped in the bathroom. Without skipping a beat I told him, “I know I heard.” LOL!

(BTW, once I realized his mic was on I took off my headset) Awkward, BUT very funny.

People your mic is always on!  Take it off or turn it off when you are not on air or leaving the studio.

Stay tuned…

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Coming Up:  Music Makes my Life Music Series…

Deborah Mitchell Media Associates Photo Credit: Debbie Mitchell Graphic Design: Nay Ayache

Deborah Mitchell Media Associates
Photo Credit: Debbie Mitchell
Graphic Design: Nay Ayache

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA). She is currently a member of the James Beard Broadcast and New Media Awards Committee.  Deborah is Executive Producer of Arise On Screen a global and socially interactive movie review show. If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell@SocialTVDeb and/or email SocialTVDeb@gmail.com. If all else fails, her resourceful assistant, Sang, will find her.

 

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Ready4Air (Gimme The Mic) | Voiceover Work And The Daily Auditioner

Bob Hennessy, VoiceOver Artist

March 13, 2014 | Posted in Pros Talk TV And Social Media, Social TV, TV Production | By

Bob Hennessy Editing

By Bob Hennessy

First of all, I’d like to thank Deborah for inviting me to post on her blog.

As a regular voice auditioner, both from studios and from my home setup, I’ve learned a few tricks along the way. I would like to give you a few ideas to improve your auditions. Some you may already know but may overlook them from time to time. Consider these tips as friendly reminders.

Practice, Practice, Practice

First, practice, practice, practice, not only commercial copy, but all kinds of copy. Sites like Voices.com or Voice123 will provide you with a vast array of different reads every day. The fee to join is not that expensive and your first booking will probably cover the cost anyway.

Related Post: Ready4Air (Gimme The Mic) | Hit It And Quit It! Self-Directing Your Voiceover Auditions

Bob Hennessy in action

Enjoy Your Studio Auditions

Second, go to and enjoy those pesky studio auditions. Honestly, I think they are fun because each one is an adventure. Remember, the client has given the casting director a very specific idea of what they want and it’s so important to listen to direction and follow it carefully. The smart casting folks will usually say, “Do a read for me your way and we’ll work from there.” Don’t be surprised if they take you in a few different directions. Many times, that’s to see if you can follow direction and change the read on the fly.

Related Post: Ready4Air | Gimme The Mic: Would You Buy A Product From This Voice ?(AUDIO)

Develop and Keep Character Voices

Third, develop and keep up with your character voices, whether it’s an accent or a character you’ve created. I have what I call my “Walmart” voice, my “Jersey (Joisey) voice, and my “Emerald Isle” voice. Being a Hennessy helps with that one.

Bob Hennessey 2009 Headshot

Finally, be prepared for ANYTHING at an audition. Maybe you’ll have to read with two or three other people, or maybe it’s a product or service you have no clue about. I once auditioned for a condom company in Sweden and they wanted someone to sound as if they were making the female reader orgasm! Nothing is off the table, especially when they’re ready to pay you handsomely to do it.

All the best and keep talking,

Bob H.

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Coming Up: The Power of Youtube

Deborah Mitchell Media Associates Photo Credit: Debbie Mitchell Graphic Design: Nay Ayache

Deborah Mitchell Media Associates
Photo Credit: Debbie Mitchell
Graphic Design: Nay Ayache

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA). She is currently a member of the James Beard Broadcast and New Media Awards Committee.  If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell@SocialTVDeb and/or email SocialTVDeb@gmail.com. If all else fails, her resourceful assistant, Sang, will find her.

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Ready4Air (Gimme The Mic) | Would You Buy A Product From This Voice? (AUDIO)

Framed Radio Microphone

October 16, 2013 | Posted in Pros Talk TV And Social Media, Social TV | By

Framed Debbie at Radio Mic

Today, we wrap up our series “Gimme The Mic” with a critique of my voiceover demo. My burdgeoning voiceover career never really took off, even with the help of NYC voiceover coach Marla Kirban. I sought out Kirban almost ten years ago after many people told me that I have a nice voice and asked, “Did you ever consider doing voiceover work?” Because I also spent a couple of years recording the ticket call-for-action announcement on Geraldo’s talk show, I really thought I could have a new career.

For those of you wondering what a voiceover artist does, here’s a quick overview. Voiceover artists provide voices for television, radio, commercials, documentaries, and even corporate presentations. They read a narration or act out a voice. It turns out a lot of it is acting and creating a feeling in a convincing speaking voice. A narration or script might be long or short and voiceover artists can be paid anywhere from less than $100 to thousands of dollars. I recently saw the independent film In A World, which gives a little behind-the-scenes look at the industry.   Check it out if you have a chance.

Voice-over Coach Marla Kirban & Anouk

Voiceover Coach Marla Kirban and Anouk

In last week’s installment of Gimme The Mic, voiceover coach Marla Kirban, who has a long list of celebrity clients, gave us a few tips on how to prepare to do voiceovers and how to master the craft. A good speaking voice is a plus, but not enough. The field is VERY competitive and hard to break into.

RELATED POST: Gimme The Mic: Training Your Voice For Voice-Overs

Ten years ago, I was not be deterred by the above information. I bought one of Marla’s package deals and got started. The package included several classes a week, weekly copy to take home and practice, a list of agents and casting directors, and, of course, my demo. I attended several sessions a week for a few months and even participated in a “pro-jam session” where I read copy in front of a large group for practice. Ugh! Talk about nerve-wracking.

When my sessions were over, I walked away from the experience having learned a few things.

Lesson #1: Talk to one person. Marla used to remind me to breathe and pretend I’m talking to one person. Easy to do standing in a room in front of her.

Lesson #2: Once you get the copy, create an opinion and attitude. If it’s happy, sad, serious, or jovial, there is an opinion in there.

Lesson #3: The copy has an intro and body. It also has has rhythm and timing. I used to highlight certain words to emphasize and underline other words. I usually put an accent on the product.

Lesson #4: Smile! It turns out that smiling during your read adds levity. It relaxed me and you could hear the smile in my read.

When Marla read the same copy as me, she would put on a big smile and own it. Our two reads sounded very different, and, of course, I wanted to sound more like her.

Marla Kirban Voice-over

Marla Kirban Voiceover

When an artist goes in to audition, voiceover clients are very clear about the voice they want for a spot. Female, male, white, black, serious, sassy–you get the picture. In last week’s post, Marla explained, “A voice that’s perfect for a voiceover is the one that the producer wants. There’s no perfect voice; just the one that the ad agency feels is right for the product they’re selling.”

Marla and I spent quite a bit of time working on my “black, sassy girl” voice. I think she wanted Atlanta Housewife NeNe Leakes and I was giving her Valley girl. LOL! I also had problems giving her a sultry and sexy voice at at 9:00 a.m., standing in a light-filled room with a coach watching me. Today, the whole thing makes me laugh.

When it was time to record my demo, Marla coached me through it and I felt much more natural than when I first walked into her studio. In the end, I was quite happy with the final product and actually felt pretty good about my chances of getting a deal. Since you haven’t heard my voice on television or anywhere else, I bet you can guess how this all turned out.

After mailing out at least 25 demos and running to a few casting calls with no response or call back, I gave up the voiceover dream. Ten years later, I still have the box of demo tapes. Other than the 25 agents who I sent it to and my family, no one has heard this demo until now.

For our series, Marla agreed to critique and give my demo a facelift or earlift, in this case. LOL! Here is what she had to say:

“Voiceover styles have changed. Things aren’t as animated as they were before. Things are more matter of fact, even bored sometimes. There are a lot of spots on the demo that are a little too performed and over the top. It needs to be real, and not as ‘schticky.’ Sexy has been replaced by an ‘I don’t care what you think’ attitude. Less is more. Also, there are a lot of possibilities and opportunities to do industrial spots, video corporate spots, so what I’d like to have on the demo is something that is more informative to cover that category.

“The product might have to be more current, in keeping with what is around now. Gucci might be replaced by Michael Kors, for example. And technology is outdated very quickly. Your demo has somewhat withstood the test of time, but the clock is ticking! There are opportunities here to make it sound more current.”

Oh, God, do I dare?

Thanks, Marla!

Marla Kirban is a group instructor and Marla Kirban Voiceover seminars focus on the New York City market of voice-over, including television, radio, promos and narration. In her seminars, students get the opportunity to read copy, perform partner reads, and learn how find their niche. She has also taught at many universities around the country. Contact her at marlakirbanvoiceover@gmail.com or 212-397-7969.

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Photo Credit: Max Shuppert

Photo Credit: Max Shuppert

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA).  She is currently a member of the James Beard Broadcast and New Media Awards Committee.  If you are interested in “Book Case TV” or are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement, follow Debbie Mitchell @SocialTVDeb and/or email SocialTVDeb@gmail.com.

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The Week Ahead | My Voice-Over Demo Gets A Facelift | Hitting The Booking Lottery

Photo Credit: Debbie Mitchell

October 14, 2013 | Posted in Pros Talk TV And Social Media, Social TV | By

Happy Holiday! If you are a television producer you are probably at work creating great TV content for your friends and family, who are at home watching on their day off.  One of the realities of working in television is that just because it’s a holiday does not necessarily mean you get the day off. Why?  Because TV is Not A 9 To 5 Job and that includes holidays!

RELATED POST | ATTENTION: TV is Not A 9 To 5 Job

Lora Wiley-Lennartz- Veteran Talk Show Producer

Lora Wiley-Lennartz- Veteran Talk Show Producer

This week in Ready4Air I revisit my conversation with Lora Wiley-Lennartz, an “old school” producer, who, a few weeks ago, told us about her years booking show guests without having the benefits of using social media. We reminisced and figured out that all those years of producing without new social media tools made us into pretty good detectives. LOL! Often while digging for guests the old school way we would hit on a few gem stories in the process. She’ll share how one of her random phone calls turned into a timely, daytime news story.

RELATED POSTS | What No Social Media? – Booking Guests “Old School” Style

Framed bookcasethemelogo1

We are airng new episodes of Book Case TV which airs on Monday nights on NYC Life Channel 25 at 9:30PM EST.  Missed a previous episode? Catch up on past shows and season one and two by clicking here.

Framed Debbie at Radio Mic

 

In this week’s installment of the series “Gimme the Mic,” my  decade-old, voice-over demo reel gets a facelift from Marla Kirban Voice-Overs.  Last week NYC based voice-over coach Marla Kirban gave us a few tips on how to prepare to do voice-overs and master the craft.

RELATED POST: Gimme The Mic: Training Your Voice For Voice-Overs

Kirban was my coach during my short lived attempt to pursue work in the industry.  A lot has changed in the industry. I’ll see how  my demo has held up over time  and Marla will tell me what I need to do differently if I were doing a voice-over demo  today.

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Photo Credit: Max Shuppert

Photo Credit: Max Shuppert

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA).  She is currently a member of the James Beard Broadcast and New Media Awards Committee.  If you are interested in “ Book Case TV” or are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell@SocialTVDeb and/or email SocialTVDeb@gmail.com.

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