Ready4Air (TV) | 2tvchicks: Looking Forward To Summer Hiatus

2tvchicks

July 7, 2015 | Posted in Social TV | By

2 TV Chicks logo

By 2tvchicks

One of the perks of working in television is hiatus, a period of time lasting anywhere from three weeks to three months, when the show you’re working on breaks before starting another season. If you’re lucky, you get a summer hiatus, which means you’re on summer vacation just like when you were in high school. It actually feels startlingly similar: warm weather, vacation plans, work dwindling down, end of the year party–and a major case of senioritis.

Well, that magical time is upon us. We have worked hard, endured a long cold winter, another television season is under our belts, and a renewal is in hand as we head off into the sunshine. Everyone is a little lighter, we smile a little easier, and talk of work shifts to discussions about beach rentals and family vacations. Ahhhh, summer hiatus.

There are plenty of terrible things we endure in this industry–things that no one tells you about–like no vacation days, working overnights and weekends, constant calls and emails, guests dropping out, shows falling apart, studios flooding, cancellations, exhaustion, and long hours. We all know and understand this way of life. We accept it and wear it like a badge of honor.

But luckily, with that badge comes a rite of passage–hiatus. And it’s here; it’s happening in just a few days. The excitement is in the air and it’s carrying us through to the wrap party and to the lazy summer days that will follow. I can almost taste the Corona and lime. Delicious!

Related Post: Ready4Air (TV) | 2TVChicks: As The School And TV Seasons End, This Mom Stays For The Lineup

2tvchicks

We are Blondie and Red, two moms who leave our children at home and come to the television set of a national talk show and transition to the role of producers. We have a lot of love, a lot of guilt, and a lot of great stories to share that we know every fierce and fabulous working mom can relate to. Some call it bitching. We call it bitchin’! Read more about us at 2tvchicks.com.

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Coming up: Ready4Air (TV) NBC Nightly News with Lester Holt

Deborah J. Mitchell

Deborah Mitchell Media Associates – Photo Credit: Debbie Mitchell Graphic – Design: Nay Ayache

Emmy-nominated network television producer Deborah Mitchell is a veteran of ABC and CBS News, a member of the Producers Guild of America, and a board member of the James Beard Broadcast and Media Awards Committee. Through Deborah Mitchell Media Associates, she will create your online personality with a customized website, book you on the right television show, manage your social media profiles, and connect you with the best and brightest digital influencers. Deborah is a weekly contributor for Entrepreneur.com and author of So You Want To Be On TV. You can follow Deborah @SocialTVDeb and/or email SocialTVDeb@gmail.com.  

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Ready4Air (TV) | Art On The Wall: Background Graphics Bring A TV Story To Life

Arise

June 2, 2015 | Posted in Social TV | By

Arise

Arise On Screen host Mike Sargent (left) with Erik Parker (center), writer/producer and One9 (right) director/producer of Nas: Time is Illmatic 
Nick Viagas/Deborah Mitchell Media Associates

One of the most important elements of Arise On Screen is the background wall. Our dynamic graphics team continues to impress me and our guests with their artistic skills when it comes to creating these customized walls. Once a guest is confirmed for an interview, we ask for any artwork or photos associated with the project being promoted. Of course, the sooner we get the artwork to our team, the more time they can spend on making it unique. But the team has been known to turn it around in a couple of hours.

Related Post: Ready4Air (TV) | The Evolution Of A Show: Arise On Screen The Countdown To Air

Arise

Arise On Screen guest Niquana Clark with the wall for Know How, a film about kids in New York City’s foster care system
Nick Viagas/Deborah Mitchell Media Associates

This is a shot of guest Niquana Clark, who stars in Know How–a new film about young people in New York City’s foster care system. Know How captures the reality of life in foster care from the point of view of those living in it. The segment, which aired on Arise On Screen on May 29, was an interesting look at the foster care system and a unique form of storytelling. Written by kids who’ve lived in foster care, the film is a compilation of true stories performed by a cast of ordinary foster care children. When film’s producer, Paul Griffin, and Niquana arrived to the studio, they were thrilled to see the wall promoting the film–so excited that they posed in front of it and later asked for a copy.

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Customized walls aren’t just for guests promoting a project; we use them when we have themed shows. I talked to one of our resident art producers, Chris Fezzuoglio, about the process. “We need high-resolution artwork that speaks to the subject matter of the story and we consider the set lighting, image layout, and camera angles. Each show is different. We are constantly customizing the artwork to meet the production needs. One wall takes about an hour to produce plus extra time for research.”

Arise

Arise On Screen host Mike Sargent in costume in front of the wall of Halloween graphics
Nick Viagas/Deborah Mitchell Media Associates

Every year we order a new wall for our Oscar show, Halloween, and the major holidays. Above, we have Mike Sargent in his Star Trek costume, bringing the complete Halloween vibe to the set. Of course, the customized background wall helps to create the ideal atmosphere. In television, the perfect wall can go a long way.

Related Post: Ready4Air (The Week Ahead) | Do This Before You Lose A Job | Tips For Self-Publishing | November Sweeps

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Coming up: Ready4Air (Film) Will you see the Entourage movie?

Deborah J. Mitchell

Deborah Mitchell Media Associates – Photo Credit: Debbie Mitchell Graphic – Design: Nay Ayache

Emmy-nominated network television producer Deborah Mitchell is a veteran of ABC and CBS News, a member of the Producers Guild of America, and a board member of the James Beard Broadcast and Media Awards Committee. Through Deborah Mitchell Media Associates, she will create your online personality with a customized website, book you on the right television show, manage your social media profiles, and connect you with the best and brightest digital influencers. Deborah is a weekly contributor for Entrepreneur.com and author of So You Want To Be On TV. You can follow Deborah @SocialTVDeb and/or email SocialTVDeb@gmail.com.  

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Ready4Air (TV) | My Life In Television: A Career Transition For Clare Hickey

Clare Hickey

March 3, 2015 | Posted in Social TV | By

Clare Hickey

Clare Hickey, Freelance Producer
Photo credit: Clare Hickey

I am excited to launch Ready4Air’s latest series, “My Life In Television,” where television folk before and behind the camera share a slice of their lives in the TV industry. Today, Clare Hickey, a freelancer in a career transition gives us a look at the life of a freelance video producer. Meet Clare!

What’s your job title today? What are your job responsibilities?

I am currently in a career transition. I am a freelance video producer for Bloomberg L.P. and work in the Employee Communications/Video group. We produce a variety of videos that highlight new corporate initiatives, employee profiles for posting on the Bloomberg Career page of their website, messages to offices around the globe, and the like. I coordinate shoots, develop content, write scripts, gather video, and oversee edits. My television production background and experience is put to use every day. I also produce a weekly show for Bloomberg radio called Bloomberg EDU. Each week, the host, Jane Williams, focuses on current topics and issues relating to K-12 education. It airs several times each weekend in New York, Boston, San Francisco, and on Sirius XM radio. This role requires a lot of reading and understanding the challenges in today’s world of education. I research, book guests, pre-interview and edit one segment each week, “Honor Roll,” that profiles a person or organization making a positive impact on students.

What is the best part and the hardest part of your job?

The best part of my job is when there is work. The hardest part is when there are no projects. The television industry has changed dramatically in the more than 20 years since I began, but I still enjoy it. The best part is seeing a project through. And in the end, with all the obstacles, there is a tangible video or package that looks good and I feel good about. The hardest part? There are so many. It could be limited resources. Not having enough or the right b-roll. However, I think the most frustrating is that everyone’s got an opinion. You might think something looks or sounds great. Or your script tells the story clearly and smartly. Yet, the next person may see or read it differently. In the end, it’s the boss who has the final say.

What skills does someone need in order to be good at your job?

As I stated, the industry has changed and so has the skill set required to keep gainful employment. Along with being a good storyteller, writer, and collaborator, technical skills are a must today. Knowing how to shoot and edit are a necessity. It’s not cost efficient for companies to pay a producer, a shooter, and an editor. They’d like to pay one person to do it all. And if you can do it all, you are way ahead of the game. Remember, kids today are growing up with technology. My 14-year-old son writes, shoots, and edits his own short movies. Imagine what he’ll be able to do when he gets out of college. Well, kids out of college today who want to work in media have all these skills. We, more “senior” in the industry, are competing against them for jobs.

Most people think television is glamorous and exciting. What two words would you use to describe the television industry? Why?

Day-to-day it’s not glamorous, but every so often you attend an event that is. And you attend the event because of your job in television. That’s fun. I still think it’s exciting. It’s also tedious, scary, and stressful. But getting “that” guest, or story or amazing video is a thrill. When you have all your elements and sit down to begin putting things together, it’s a bit overwhelming. Much like a puzzle with 1,000 pieces. But when you start putting the pieces in place and the picture becomes more clear, for me that’s exciting.

Related Post: Ready4Air (TV) | My Life In Television: A Chat with “The Talk” Senior Producer Lauren Danza

Which person taught you the most in your career?

I’ve learned from so many people. I’ve learned the kind of professional I want to be as well as the kind of professional I DON’T want to be. My mother has taught me a tremendous amount about maintaining values while pursuing a career. My sister, Marie Hickey, is New York Bureau Chief for Extra. She has shown me that to work in this business, you need a tough skin. Geraldo Rivera is the perfect example of someone who has passion for his work. A former managing editor (whom I won’t name) showed me the kind of professional I do not want to be. Monica Bertran, my current manager at Bloomberg, has been a great example of always building yourself and creating new opportunities. And she is a fantastic writer and producer! These are just a few. I am fortunate that I’ve been able to work with so many wonderful television professionals.

What one ritual or practice keeps you grounded in the competitive television field?

So simple, but I try to be nice and maintain relationships. I’m not cutthroat. Perhaps that’s why I’m in a career transition now, but being ultra competitive is not in my fiber.

If you weren’t working in television, what other job would you have pursued?

In college, while pursuing my BA in Communications, I had a big, professional, girl crush on Martha Quinn (original MTV VJ). I wanted to do exactly what she was doing. But I didn’t put the effort in. Instead, I graduated, moved home, and took the first job offered to me (which was not in television.) A mistake. I should have been more passionate. Now that I’m older–I like to think wiser–I might have gone a slower and more steady route 20 years ago, perhaps pursuing a career in my county’s communications office. There’s a lot to be said for steady work, benefits, and a pension. Hindsight is so clear, I should have been more aggressive in either direction.

 What are your top three tips for survival in the television industry?

–Read. Read. Read. Know something about everything from politics, to business, to music, to TV shows, to fashion, to cars.

–Be okay with working late, overnights, through storms, missing holidays, cancelling dinner plans.

–Appreciate what you do. So many people want to work in television and if you’ve been able to pull it off, enjoy it! And if you don’t, get out and make room for someone else.

What is one piece of advice you want to pass along to someone else who is considering entering the world of television today?

Throw your whole self into it. It’s fun. It really is. But it’s grueling. It really is.

What’s the most important thing you’ve learned during your years in television?

Stay on top of trends and technology. Create a niche for yourself. Become really good at one area or knowledgeable about a topic that few others are.

When you are relaxing, what do you like to watch on television?

I usually tend toward news channels. I’m also a big fan of The Middle, Meet the Goldbergs, and Modern Family. Also Diners, Drive-Ins and Dives. And I’ll admit, I’ve been known to get caught up in a season of The Bachelor or The Bachelorette every now and again.

What do you plan to do when you leave television?

I’m hoping to work closer to home in a job that has more stability than television. I’m at a point where I’m eager for the slow and steady and want to find glamour and excitement in other areas of my life. But, no regrets. I’ve loved my career in television. And if I end up working in the industry until I can no longer work, than I’m happy with that, too!

Related Post: Ready4Air (TV) | My Life In Television: TV Writer Michelle Jaffe Sherry Pens Her Story

Clare Hickey, Freelance Producer Photo credit: Clare Hickey

Clare Hickey, Freelance Producer
Photo credit: Clare Hickey

Clare Hickey has a television career that spans more than twenty years. She started out as a secretary at Tribune Entertainment and eventually worked with the team at Geraldo. Hired as a researcher, she was promoted to the role of associate producer and then show producer. Later recruited by Bloomberg LP, she developed lifestyles and entertainment coverage for the growing media outlet. After 13 years with Bloomberg, Clare was hired by WRNN-TV as senior producer/specials and producer of the weekly show, Heroes on Our Island. Recognized by the Academy of Arts and Sciences she earned four Emmy nominations in one year. In addition, she has received awards from the New York Press Club, the New York State Associated Press, and The Fair Media Council.  Clare lives in Westchester County with her three children and her dog, Franky.

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Thanks, Clare!

Coming up: Ready4Air (Social) Learn how and why you should create a podcast

Deborah J. Mitchell

Deborah Mitchell Media Associates – Photo Credit: Debbie Mitchell Graphic – Design: Nay Ayache

Emmy-nominated network television producer Deborah Mitchell is a veteran of ABC and CBS News, a member of the Producers Guild of America, and a board member of the James Beard Broadcast and Media Awards Committee. Through Deborah Mitchell Media Associates, she will create your online personality with a customized website, book you on the right television show, manage your social media profiles, and connect you with the best and brightest digital influencers. Deborah is a weekly contributor for Entrepreneur.com and author of So You Want To Be On TV. You can follow Deborah @SocialTVDeb and/or email SocialTVDeb@gmail.com, or email Nay Ayache on naydmma@gmail.com.  

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Ready4Air (TV) | A First TV Job Out Of School: Celebrating One Year In TV Production

Joe "Joey Pants" Pantoliano with Michelle Lynne Madar at Arise On Screen studio, NYC
Photo Credit: Debbie Mitchell/Deborah Mitchell Media Associates

January 20, 2015 | Posted in Social TV | By

 

Michelle Lynne Madar a.k.a "Prompter Angel" on Arise On Screen Photo Credit: Briana Montalvo and Deborah Mitchell Media Associates

Michelle Lynne Madar a.k.a “Prompter Angel” on Arise On Screen
Photo Credit: Briana Montalvo and Deborah Mitchell Media Associates

By Michelle Lynne Madar

A year ago, I walked into the Arise TV studio not knowing what my internship had in store for me. Reflecting on my first year of television, I can say I’ve learned a lot!

Just “go with it.”

I have adopted the mentality to just go with it. Nothing is ever going to go 100% perfectly, so I’ve learned to just be prepared for any hiccups along the way and always have some sort of backup plan. There are times when circumstances happen that are out of our control. Breaking news always takes precedence, and when that happens, we have to be flexible. When our studio time gets bumped it sucks, but you learn to figure out what the most important segments are and get those done first.

Related Post: Ready4Air (Brands and Bloggers) | An Unhappy Customer Fights Back

Michelle Lynne Madar in the control room on Arise On Screen. Photo Credit: Deborah Mitchell Media Associates

Michelle Lynne Madar in the control room on Arise On Screen.
Photo Credit: Deborah Mitchell Media Associates

Don’t be afraid of learning new skills.

Working on Arise On Screen, I have been thrown into several different jobs within the past year. When I first started out, I was nervous about being the teleprompter operator on my very first show. I didn’t know anything about running the prompter except don’t mess up! It’s important with any new job that you jump out of your comfort zone and accept tasks that you might not be familiar with. Even though each time I’ve jumped into a new task I’ve been incredibly nervous, it’s been rewarding. I’ve discovered how much I love tape producing, another task I was thrown into. I love seeing the videos that I choose each week during the show and I love sitting in the edit room making sure each video is organized and pushed up to the control room for airing.

Joe "Joey Pants" Pantoliano with Michelle Lynne Madar at Arise On Screen studio, NYC Photo Credit: Debbie Mitchell/Deborah Mitchell Media Associates

Joe “Joey Pants” Pantoliano with Michelle Lynne Madar at Arise On Screen studio, NYC
Photo Credit: Debbie Mitchell/Deborah Mitchell Media Associates

Enjoy every moment!

The show’s executive producer, Debbie, often asks me if I’m still enjoying working in TV. She wants to make sure it’s something I enjoy, and I tell her “yes,” but part of me thinks it’s because I’m quickly becoming a mini-her! I realize now I want to be an executive producer of a show. I love what I do and I’ve enjoyed every part of this year. I’ve had some starstruck moments around the studio, made some incredible friendships, and found amazing role models that I can look up to.

2014 was an amazing first year in television for me. Here’s to another successful year!

Related Post: Ready4Air (TV) | Television Can Be Fast Paced And I’m Learning TV On The Fly

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Coming up: Birdman Composer Drums Up The Spotlight

Deborah J. Mitchell

Deborah Mitchell Media Associates – Photo Credit: Debbie Mitchell Graphic – Design: Nay Ayache

Emmy-nominated network television producer Deborah Mitchell is a veteran of ABC and CBS News, a member of the Producers Guild of America, and a board member of the James Beard Broadcast and Media Awards Committee. Through Deborah Mitchell Media Associates she will create your online personality with a customized website, book you on the right television show, manage your social media profiles, and connect you with the best and brightest digital influencers. Deborah is a weekly contributor for Entrepreneur.com and author of So You Want To Be On TV. You can follow Deborah @SocialTVDeb and/or email SocialTVDeb@gmail.com, or email Nay Ayache on naydmma@gmail.com.  

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Ready4Air (The Week Ahead) | A New Year, A New Look | Using A Coworking Space | Lessons Learned In 2014 | James Beard Awards 2015

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January 5, 2015 | Posted in Brands and Bloggers Connect, Culinary Cues, TV Production | By

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Happy New Year to all! Goodbye 2014 and hello 2015!

I hope everyone had a fabulous holiday. The time that I spent unplugged for the holidays was needed and gave me to time to think about a lot of things, including a few new goals for the new year. I admit, I twitched a little in the beginning when I realized that my mom’s house in Florida didn’t have Wi-Fi, so being on the computer was out of the question. But I eventually relaxed and enjoyed having good old conversations with mom and her friends almost every day. Also, I got a chance to finally watch the much-hyped series, Breaking Bad, during their holiday marathon on the AMC network. I like the show, but don’t love it like the critics. In my book, The Sopranos tops Breaking Bad, no question.

Back to 2015. I’ve always been a huge fan of New Year’s Day. The beginning of a new year for me is filled with excitement and so much possibility. It is like a big do-over where I get to refocus and start over. Here at Deborah Mitchell Media Associates, we have a few things in the hopper that we’ll be sharing shortly. We are looking forward to collaborating with more brands and bloggers and sharing entrepreneurial tips on entrepreneur.com, as well as taking your brand’s online look up a notch with a spot-on website.

Related Post: Ready4Air (Brands & Bloggers) | Choosing The Right Bloggers For Campaigns

 Arise On Screen control room Photo Credit: Nick Viagas and Deborah Mitchell Media Associates


Arise On Screen control room
Photo Credit: Nick Viagas and Deborah Mitchell Media Associates

Ready4Air (TV and Film) will continue to bring you the best backstage information about the industry before and behind the cameras. On January 4, 2015, my television team celebrated the one-year anniversary of our movie review show, Arise On Screen, hosted by film critic Mike Sargent. The year went by quickly, and the show has grown by leaps and bounds. The goal for our program this year is to tweak the 30-minute show to keep it interesting and entertaining for moviegoers and viewers alike in the new year. Stay tuned and watch as we make a few changes. See if you can spot them when you tune on Saturdays at 5:00 p.m. or online on our YouTube channel.

DMMA is also busy incorporating social media into television programming. One of the highlights of the end of last year was our social media management project for a newly-launched nationally syndicated court show. Court shows have been around a for a while, but this new show had a young, no-nonsense judge on the bench. Based on our social media postings, the audience seemed to like her fresh approach. Social media management and TV will continue to be on our calendar of projects in 2015, so stay tuned.

Related Post: Ready4Air (Social) | It’s Personal And Business: The Human Side Of Social Networking

Victoria Clark, Content Strategist Consultant Photo Credit: Victoria Clark

Victoria Clark, Content Strategist Consultant
Photo Credit: Victoria Clark

In the first week of 2015, we welcome back guest contributor Victoria Clark, a content strategist consultant who helps entrepreneurs in several different ways. In her first interview with Ready4Air, she explained that part of her job is to empower and connect people using social media. This week in Ready4Air (Brands And Bloggers), she pens a post entitled “Build Your Brand By Teaching At A Coworking Space.” Victoria, who is working as a membership and event manager for a coworking space, sees firsthand how business owners have successfully expanded their brand by adding classes at coworking communities to their marketing strategy. If you want to jump-start your brand or blogging in 2015, then check out this week’s post.

2014 Savor The Succcess Event, NYC. Photo Credit: Patrice Waite/ Deborah Mitchell Media Associates

2014 Savor the Success Event, NYC.
Photo Credit: Patrice Waite/Deborah Mitchell Media Associates

As for our team at Deborah Mitchell Media Associates, we’ve made a few changes during the year. Nay Ayache is still on board heading up the company’s website development, and copy editor Alexis Trass Walker joined us last fall, working to make sure that all our i’s are dotted and t’s are crossed–literally. I continue to share weekly online posts with entrepreneurs via entrepreneur.com. This week, I reveal on Ready4Air (Brands And Bloggers) “The Biggest Lessons I Learned Working Solo In 2014.” While running a business without a partner has its benefits, it can be challenging at times. During the last year, I’ve picked up a few tips to make the job of a solopreneur a little easier.

James Beard Portrait at James Beard House NYC Photo Credit: Debbie Mitchell and Deborah Mitchell Media Associates

James Beard Portrait at James Beard House NYC
Photo Credit: Debbie Mitchell and Deborah Mitchell Media Associates

And finally, Friday, January 9 is the last day to submit nominations for the 2015 James Beard Awards for Broadcast and New Media. For the first time ever, the main awards ceremony will leave New York during the first weekend in May and be held in Chicago. However, the Book, Broadcast & Journalism Awards Dinner will remain in New York City. The entry deadline for  the 2015 James Beard Broadcast and New Media Awards is this Friday at 11:59 p.m. EST. If you have or know of a radio, podcast, webcast, or television broadcast covering the topic of food and beverage that originally aired in North America in 2014, then click here to read more about the JBF Awards submission criteria.

We are looking forward to meeting and, hopefully, working with many of you in the new year. Thank you for your continued support!

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Deborah J. Mitchell

Deborah Mitchell Media Associates – Photo Credit: Debbie Mitchell Graphic – Design: Nay Ayache

 

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA). She is currently a member of the James Beard Broadcast and New Media Awards Committee. Deborah is Executive Producer of Arise On Screen, a global and socially interactive movie review show. If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement, follow Debbie Mitchell @SocialTVDeb and/or email SocialTVDeb@gmail.com, or email Nay Ayache on naydmma@gmail.com.

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Ready4Air | What You Need To Do To Make A Midlife Career Change

Essence Magazine, November 2014
Photo Credit: Nay Ayache and Deborah Mitchell Media Associates

December 10, 2014 | Posted in Entrepreneur | By

Image 7

First published on Entrepreneur.com
On November 24th, 2014
It happens more often than you think. New management cancels a position, a company goes bankrupt or you have an epiphany on the bus home one night, and all of a sudden, you know it’s time for you to switch careers. When that happens, usually in your late 30s or early 40s, reinventing yourself may seem like an impossible task. But with a little preparation and a lot of determination, you can take on change with a clarity that will lead you right into your next dream job.

Take time to regroup. Whether it’s a week without your cell phone or a month at your parents’ country house, it is important to take the time to say goodbye to your old career. If you were terminated from your position, you may need to lick your wounds and rebuild your ego, and that’s important so you can move forward with a clear mind. Even if the decision was your own, it’s always better to make sure that your next steps are built on a plan, not adrenalin.

Shifting from daydreaming to blueprint mode might take a while, but you will find strength in organization. Put your finances in order so you can sustain the blow of a reduced income. Do you qualify for unemployment? Can you live off your savings? Can you take a part-time job while you’re getting ready for your second act? There are always many avenues to take, as long as you don’t see problems as obstacles and keep your eyes on the goal.

Continued on Entrepreneur.com

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Coming up: Jackson Murphy ranks James Bond films this Friday on Ready4Air

Deborah J. Mitchell

Deborah Mitchell Media Associates – Photo Credit: Debbie Mitchell Graphic – Design: Nay Ayache

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA). She is currently a member of the James Beard Broadcast and New Media Awards Committee. Deborah is Executive Producer of Arise On Screen a global and socially interactive movie review show. If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell @SocialTVDeb and/or email SocialTVDeb@gmail.com, or email Nay Ayache on naydmma@gmail.com.  

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Ready4Air (TV) | Keeping Time With Television Line Producer Steven Ramey

Arise On Screen Line Producer Steven Ramey
Photo Credit: Debbie Mitchell/Deborah Mitchell Media Associates

December 9, 2014 | Posted in Social TV | By

Arise On Screen Line Producer Steven Ramey Photo Credit: Debbie Mitchell/Deborah Mitchell Media Associates

Arise On Screen Line Producer Steven Ramey
Photo Credit: Debbie Mitchell/Deborah Mitchell Media Associates

I’m excited to finally be sitting down with line producer Steven Ramey for a Ready4Air interview. He’s been putting it off for almost a year. Why? Because he is super busy. This interview is happening late on a Tuesday night–probably between 9:00 p.m. and 10:00 p.m.  The weekly taped show Arise On Screen is Steven’s second gig at the network. In his full-time day job, he is a senior producer for Arise America, the daily  live one-hour news show. I asked how he’s feeling and what his day was like with the news show.
 
Well, I’m happy to have a break. It’s been an exciting day for production because the Arise America shooting schedule was a little bit in flux, so as usual, we were under a lot of time pressure. We were happy to shoot and get on tape everything that we needed to put up the show without any mistakes. With some editing, nobody at home would be the wiser as to how we were able to pull everything together.
Executive Producer Debbie Mitchell and Line Producer Steven Ramey in Arise On Screen control room Photo Credit: Nick Viagas/Deborah Mitchell Media Associates

Executive Producer Debbie Mitchell and Line Producer Steven Ramey in Arise On Screen control room
Photo Credit: Nick Viagas/Deborah Mitchell Media Associates

Steve, tell me more about what you do in your second job as a line producer for Arise On Screen.
The most important thing we do as line producers is to keep the show on track time-wise. We make sure that we don’t end up shooting more interview than we need to fill the time because it can be very laborious to go back in and tease out all the great ideas and conversations and decide what to cut out. That post-production work is very time consuming, as opposed to shooting to time in the first place. That’s why great pre-production is important. You have to have a direction and objective in the conversation so you get what you need while you’re in the studio. You have to get to the story that you want to tell quickly.
What are the pressures and differences for broadcast and line producers between a live and a taped show?
The main difference is that the broadcast producer is a producer on a live show, whereas, from what I understand, the line producer is for taped production. In live television, there is a huge amount of pressure. You have real deadlines–literally minutes–where a clock is timing you down to a commercial or a live event that you want to hit and you want to cover in real time. It adds a lot of pressure in producing.
Arise On Screen Line Producer Steven Ramey Photo Credit: Nick Viagas/Deborah Mitchell Media Associates

Arise On Screen Line Producer Steven Ramey
Photo Credit: Nick Viagas/Deborah Mitchell Media Associates

 Tell me about timing and the role time plays in your job. 
I’ve learned over my years of experience to respect time, so that if there’s a deadline or something is supposed to happen in a matter of minutes or seconds, you have to be honest with yourself about what is feasible in that timeframe. Learn to tell the best story in your allotted time. It’s better to underestimate than to overestimate your capabilities, because overestimating means that you will fall short. It’s better to undershoot and be surprised and have a little bit of wiggle room than to think that you’re going to pull off this magnificent edit in 90 seconds if everything lines up right. Really, you’re shooting yourself in the foot.
Arise On Scree Line Producer Steven Ramey Photo Credit: Nick Viagas/Deborah Mitchell Media Associates

Arise On Screen Line Producer Steven Ramey
Photo Credit: Nick Viagas/Deborah Mitchell Media Associates

Is this job for everybody? What personality traits or characteristics are a good  fit for this job?
I think you have to be able to handle stimuli from different directions because you’re overseeing components that have to come together in order to put the show on. You have to simultaneously juggle the guests, the story, and all it’s elements, and at the same time you have to keep the director and the talent aware of what pieces are at play and keep everybody on the same page.
Arise On Screen Line Producer Steven Ramey and Executive Producer Debbie Mitchell on our way to the Cannes Film Festival, May 2014 Selfie credit: Debbie Mitchell /Deborah Mitchell Media Associates

Arise On Screen Line Producer Steven Ramey and Executive Producer Debbie Mitchell on our way to the Cannes Film Festival, May 2014.
Selfie credit: Debbie Mitchell /Deborah Mitchell Media Associates

You and I went  on the road together when we traveled to the 2014 Cannes Film Festival in France. Tell me about some of the highlights and challenges of doing your job on the road. 
Arise On Screen and Arise Entertainment 360 crew at the Cannes Film Festival, May 2014 Photo credit: Debbie Mitchell/Deborah Mitchell Media Associates

Arise On Screen and Arise Entertainment 360 crew at the Cannes Film Festival, May 2014
Photo credit: Debbie Mitchell/Deborah Mitchell Media Associates

As lovely as a remote sounds and as romantic and sexy as the South of France sounds on tape, when you’ve got a show to produce and deadlines to meet, it’s not as sexy. I enjoyed it because I had friends such as Debbie with me. We have some great memories, we shot some great stories, and I recall great conversations with great people. We interviewed a Chinese director and filmmaker and actor in Chinese with an interpreter. It was really great to shoot this interview and produce it and air it in Chinese! Also, it was interesting and exciting to see people be excited to see us there. They could see this black-owned and operated TV news crew covering the Cannes Film Festival for people that look like us and to share stories that matter to us and are about us. Because Cannes is an international story, I think it impressed a lot of people to see us there.
Arise On Screen Production Meeting Photo Credit: Nick Viagas and Deborah Mitchell Media Associates

Arise On Screen Production Meeting
Photo Credit: Nick Viagas and Deborah Mitchell Media Associates

Our show production team is very small. How does it affect your job?
At Arise On Screen, we have a small yet nimble team and we appreciate everybody’s hard work. We have a team where we can say everybody showed up with their “A” game today, where the anchors and guest co-hosts are  in top form. We, the producers, also have to be in top form when preparing information for the talent and when pre-producing elements and copy. In the end, we show up and give it our best, and we are proud of our work. These days, even if there is a lot of work, we are having  a lot of fun. We can say, “It doesn’t feel like work” and we tell good stories.
Thank You Steve!
 
NOTE*** While Steven’s title is line producer for Arise On Screen, he does so much more. His editorial judgement and keen editing abilities is only surpassed by his patience, creativity and easygoing demeanor. While we work hard, we find time to laugh a lot. Our little team wouldn’t be the same without him. I love having you by my side Mr. Ramey !
 
 
 ###Coming up: The Rundown- A Show’s Production Roadmap 

Deborah J. Mitchell

Deborah Mitchell Media Associates – Photo Credit: Debbie Mitchell Graphic – Design: Nay Ayache

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA). She is currently a member of the James Beard Broadcast and New Media Awards Committee. Deborah is Executive Producer of Arise On Screen a global and socially interactive movie review show. If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell @SocialTVDeb and/or email SocialTVDeb@gmail.com, or email Nay Ayache on naydmma@gmail.com.  

Read More...

Ready4Air (The Week Ahead) | A Scene From Jurassic Park | Meeting A Show Line Producer | Tips For A Career Change In Midlife

Thanksgiving Holiday 2014, Dominican Republic
Photo credit: Debbie Mitchell /Deborah Mitchell Media Associates

December 8, 2014 | Posted in TV Production | By

Thanksgiving Holiday 2014, Dominican Republic Photo credit: Debbie Mitchell /Deborah Mitchell Media Associates

Thanksgiving Holiday 2014, Dominican Republic
Photo credit: Debbie Mitchell /Deborah Mitchell Media Associates

Well, my beautiful holiday came to a screeching halt last week when my plane landed at JFK airport, and instead of heading home, I went straight to the office. With luggage in tow and sand in my flip flops, I got there last Tuesday night at about 7:15 p.m. to work on the script for last Saturday’s episode of Arise On Screen. Tuesday night is what I call “date night” with Steven Ramey, the show’s line producer. We usually spend a couple of hours refining the script and creating the show rundown. Could I have gone home from the airport and worked on it the next day? Yes, but that means we would have been behind schedule and scrambling a little bit to catch up. For me, it was worth it to go into the office and just get everything together as usual.

All this is to say, my re-entry into the work grind was quick, but I’m still glowing from my few days in the Dominican Republic. Speaking of DR, I was excited to meet fellow producer Tracey Cuesta, the mastermind behind Dominican Republic Production Support Services in La Romana.

La Romana/ Casa de Campo, Dominican Republic Photo Credit: Debbie Mitchell /Deborah Mitchell Media Associates

La Romana/Casa de Campo, Dominican Republic
Photo Credit: Debbie Mitchell /Deborah Mitchell Media Associates

Tracey–a seasoned producer who spent several years working in Los Angeles–is from the Dominican Republic and moved back there over a decade ago. Now, she coordinates amazing shoots and events on the island. While I was there, Tracey took me on a tour of a few beautiful locations located in La Romana/Casa de Campo, which included the famous one above that was featured in the 1993 film Jurassic Park.

I’ve invited Tracey to guest post for Ready4Air and share her insights on making the most of an international shoot. Hopefully, she’ll join us on our weekly production blogging adventure.

Ready4Air (Brands And Bloggers) | A Hotel Bumps It Up A Notch: From Grand To Luxurious (VIDEO)

Executive Producer Debbie Mitchell and Line Producer Steven Ramey in Arise On Screen control room Photo Credit: Nick Vargas/Deborah Mitchell Media Associates

Executive Producer Debbie Mitchell and Line Producer Steven Ramey in Arise On Screen control room
Photo Credit: Nick Viagas/Deborah Mitchell Media Associates

Earlier in this post, I mentioned Arise On Screen line producer Steven Ramey, who I’ve worked with on this job for almost a year. Steven and I go way back to our years at CBS News The Early Show. Back then, we worked on the same show but on different shifts and rarely saw each other. Now, we work side by side as a team to bring Arise On Screen to life each weekend. As the show’s line producer, we’ve worked many late nights at the office, traveled internationally to the Cannes Film Festival, and put out fires in the control room when the control gremlins surface. But what, exactly, does a line producer do?

This week on Ready4Air, I will introduce you to Steven Ramey, who will tell us exactly what a line producer does on a television show.

2014 Savor The Succcess Event, NYC. Photo Credit: Patrice Waite/ Deborah Mitchell Media Associates

2014 Savor The Succcess Event, NYC.
Photo Credit: Patrice Waite/ Deborah Mitchell Media Associates

And finally, if you are regular readers of this site, you may be familiar with my career reinvention story. If you are new to the site, you can click on the link below and read about it. I was forced to reinvent my professional life during midlife. It’s a journey I did not plan on but had to rise to the occasion when I lost my job almost five years ago. It wasn’t easy but definitely doable, and I’ve lived to tell about it.

Related Post: It’s A New Dawn, It’s A New Day, It’s A New Life For Me

It happens more often than you think. New management cancels a position, a company goes bankrupt, or you have an epiphany on the bus home one night, and all of a sudden, you know it’s time for you to switch careers. When that happens, whether in your late thirties, forties or fifties, reinventing yourself may seem like an impossible task. But with a little preparation and a lot of determination, you can take on change with a clarity that will lead you right into your next dream job.

In a recent post for Entrepreneur.com I wrote about changing careers in your later years. In this week’s Ready4Air, I share  “What You Need To Do To Make A Midlife Career Change.”

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Coming up:  What You Need to Do to Make a Midlife Career Change

Deborah J. Mitchell

Deborah Mitchell Media Associates – Photo Credit: Debbie Mitchell Graphic – Design: Nay Ayache

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA). She is currently a member of the James Beard Broadcast and New Media Awards Committee. Deborah is Executive Producer of Arise On Screen a global and socially interactive movie review show. If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell @SocialTVDeb and/or email SocialTVDeb@gmail.com, or email Nay Ayache on naydmma@gmail.com.  

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Ready4Air (Gimme The Mic) | Oops! Three Ways To Recover From A Bad Read

Voiceover Artist Bob Hennessy

December 3, 2014 | Posted in Social TV | By

Voiceover Artist Bob Hennessy

Voiceover artist Bob Hennessy

 

By Bob Hennessy

When it comes to voiceover work, anything can happen to spoil a good read. In some cases, your nerves might get the best of you, or you mispronounce the brand’s name in the copy several times. Chances are you won’t get a do-over. Realize that as much as you may want it to be, not every read is going to be a good one.

I have a few short tips on ways to recover from a bad voiceover read:

GET OVER IT 

It is probably not your first bad read and certainly not your last one.

GET OVER IT

Take the copy home, go over it again, and try to figure out where you went wrong. Was it timing? Accent? Did you misunderstand the direction (or lack thereof)? Take it to a friend, teacher, or mentor, and see if they can give you some pointers so you won’t make that same mistake again.

Related Post: Ready4Air (Gimme The Mic) | Voiceover Work And The Daily Auditioner

GET OVER IT

Find similar copy on YouTube or Vimeo, and listen to how it’s read by someone who actually booked the audition. Whether it’s commercial copy, a business presentation, even an IVR script, they all have their own styles and never the twain shall meet.
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Coming up:  Decorating Brands For The Holidays

Deborah J. Mitchell

Deborah Mitchell Media Associates – Photo Credit: Debbie Mitchell Graphic – Design: Nay Ayache

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA). She is currently a member of the James Beard Broadcast and New Media Awards Committee. Deborah is Executive Producer of Arise On Screen a global and socially interactive movie review show. If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell @SocialTVDeb and/or email SocialTVDeb@gmail.com, or email Nay Ayache on naydmma@gmail.com.  

 

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Ready4Air (TV) | Reporter Go-To Stories For The End Of The Year

Lyndsay Christian. TV Personality

December 2, 2014 | Posted in Social TV | By

Lyndsay Christian , Host and Producer of On the Scene Photos: Courtesy of Lyndsay Christian

Lyndsay Christian, host and producer of On the Scene
Photos: Courtesy of Lyndsay Christian

The holidays are a collective gift to journalists! November and December bring a variety of go-to stories that don’t require much thought but do require creativity. Here are some ideas to keep in your back pocket that you can take out annually. Think about using the same formula and changing the variables.

The month of November presents three main topics that can spark story ideas: Movember (Prostate Cancer Awareness Month), Thanksgiving, and Black Friday. December presents one main topic that speaks for itself. Here are some new and different ways to consider story angles:

Related Post: Ready4Air (TV) | The Top 4 Things Reporters Look For When Developing A Good Story

Movember

  • Survivors of prostate cancer
  • The story behind growing out a beard for Movember

Thanksgiving

  • City officials serving homeless community
  • Citywide feasts (Thanksgiving Day)
  • Families whose loved ones are in Afghanistan
  • Special deals for families on Thanksgiving Day

Black Friday

  • Shoppers camping out in front of stores
  • Man-on-the-street interviews inside shopping malls about the shopping experience
  • Top five deals in your city

Related Post: So You Want To Be On TV: It’s All In The Timing – TV Timing

December/Christmas

  • Top three ways to avoid family stress
  • Best shopping deals in your city
  • Philanthropy
  • Families spending their first Christmas in their new Habitat for Humanity home

Use your imagination, and you’ll develop a hefty arsenal of story ideas for future reference.

Lyndsay Christian. TV Personality

TV personality Lyndsay Christian

Lyndsay Christian is a television personality and media consultant in the New York City area. Follow her @LynzChristian

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Coming Up: DJ Fulano on Ready4Air 
Deborah J. Mitchell

Deborah Mitchell Media Associates – Photo Credit: Debbie Mitchell Graphic – Design: Nay Ayache

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA). She is currently a member of the James Beard Broadcast and New Media Awards Committee. Deborah is Executive Producer of Arise On Screen a global and socially interactive movie review show. If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell @SocialTVDeb and/or email SocialTVDeb@gmail.com, or email Nay Ayache on naydmma@gmail.com.  

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Ready4Air (TV) | You’re Never Too Old for an Internship

November 20, 2014 | Posted in Entrepreneur | By

IMG_2184

First published on Entrepreneur.com
On November 17, 2014

When you hear the word internship, you probably think of young students paying their dues while working their way up the professional ladder. Most successful people will tell you that they did an internship while they were still studying, and they usually talk about it with great enthusiasm. But internships are not only for the young.

My internship at the beginning of my career changed the course of my professional life. But after 25 years in the television industry, my career took an unexpected turn when I was terminated from my producing job at CBS News. The reality was that I was thrown into a job market that was in transition — social and digital media were the new ways to communicate, and I didn’t have the skills.

I had to rebrand, and part of my career makeover involved interning again. As an adult, I had to swallow my pride and forgo the monetary value of my years of experience and become a student again. If you are considering a mid-career internship in later life, here are three things you can do to benefit from it.

Related Post: My Internship Is Over, Now What?

 

Continued on Entrepreneur.com

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Coming Up: Ready4Air (TV) | Jackson Murphy’s weekly look at movie theatres!
Deborah J. Mitchell

Deborah Mitchell Media Associates – Photo Credit: Debbie Mitchell Graphic – Design: Nay Ayache

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA). She is currently a member of the James Beard Broadcast and New Media Awards Committee. Deborah is Executive Producer of Arise On Screen a global and socially interactive movie review show. If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell @SocialTVDeb and/or email SocialTVDeb@gmail.com, or email Nay Ayache on naydmma@gmail.com.  

 

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Ready4Air (TV) | The Top 4 Things Reporters Look For When Developing A Good Story

Lyndsay Christian. TV Personality

November 18, 2014 | Posted in Social TV | By

Lyndsay Christian

Lyndsay Christian

By Lyndsay Christian

The purpose of this blog post is to address the rudimentary elements reporters should consider while developing a good story. Take notes and get ready to take your storytelling to the next level.

Soundbites. Soundbites add flavor to the story. They add spice to the plot and contribute to the pace and flow of the story. As you’re conducting interviews, ask thought-provoking questions that will elicit emotional responses. Listen for eight- to 10-second snippets that are memorable. Capture those phrases and comments and insert them into the story.

Related Post: Ready4Air (TV) | Is It Worth It ? When Producers Are Arrested While Chasing A Story (VIDEO)

Emotion/Human connection (Interviewing and Writing). During the interview process, connect with your subject and connect with viewers. I’ve always admired Oprah’s interview technique and style. She eloquently digs deep to bring out the best in the subject. She asks those questions tactfully to evoke an emotional response. Mimic her to capture the best. As you’re writing, focus on one person, if applicable, and write around that person. Think of the inverted triangle. Start with the subject, build out the story, and end with the subject. What is the story you’re trying to convey? What is he or she experiencing? How is the subject feeling? Write vividly to express those emotions.

Visuals. Record compelling video that will engage viewers. Scan the premises. Look for opportunities to capture video that is jaw-dropping and would make for good television. Observe the scene and seek opportunities that are unique. Is a celebrity sneaking out of a side entrance of a building unnoticed? Is a woman dangling from the 100th floor of a high-rise? Do you see a herd of spotted cows running down the highway? Start rolling! Edit the video so that it’s fluid and can stand alone without voiceover or audio.

Related Post: Ready4Air (TV) | The “Real” Behind Reality TV: Talking Development With Mob Wives Creator Jenn Graziano

Statistics/Facts. And finally, as the reporter, do your homework. Research all facets of the story. You can develop your story and add credibility with hard facts and statistics. Consider creating a graphic to translate the information visually to enhance your storyline.

Lyndsay Christian. TV Personality

TV personality Lyndsay Christian

Lyndsay Christian is a television personality and media consultant in the New York City area. Follow her @LynzChristian

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Coming Soon: An Unhappy Customer Fights Back!
Deborah J. Mitchell

Deborah Mitchell Media Associates – Photo Credit: Debbie Mitchell Graphic – Design: Nay Ayache

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA). She is currently a member of the James Beard Broadcast and New Media Awards Committee. Deborah is Executive Producer of Arise On Screen a global and socially interactive movie review show. If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell @SocialTVDeb and/or email SocialTVDeb@gmail.com, or email Nay Ayache on naydmma@gmail.com.

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Ready4Air (TV) | If You Want to Land a TV Spot, Know It’s All About Timing

Photo Credit: Deborah Mitchell Media Associates

November 12, 2014 | Posted in Entrepreneur | By

RealityTV

 

First published on Entrepreneur.com
on November 10, 2014

Breaking news is inherently unpredictable, but regular programming is planned according to “evergreens” — topics that follow the events and festivities of the calendar year. Keeping track of the calendar makes it easier for producers to plan ahead, and it gives a chance to entrepreneurs everywhere to pitch stories that relate to the topic of the month to get some much-coveted airtime.

Here’s what you should keep in mind if you want to land a guest spot on a TV program:

Know the cycles. The beginning of the year is anything but blah on the small screen. Quite the contrary, it is during the harsh winter months that you are most likely to see your favorite celebrities at events such as Fashion Week, the Super Bowl and the Academy Awards. Health and fitness shows take a large part of the pie as well, with experts trying to help people stick to their New Year’s resolutions, shed a few pounds in time for Valentine’s Day, and get into healthy eating habits in time for March’s National Nutrition Month.

Accountants raid TV channels in time for April’s tax season, and if you file early enough, you might get back some tax dollars to spend on Mother’s Day in May. May is a busy month with Memorial Day marking the unofficial beginning of summer, which really stretches from Father’s Day in June all the way to the kids going back to school around Labor Day in September. October is Breast Cancer Awareness month. The fall has the richest topics of all as we celebrate one holiday after the other: Halloween, Thanksgiving, Christmas and New Year’s Eve!

Continued on Entrepreneur.com

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Coming Up: Gina Prince Bythewood talks to Mike Sargent about Beyond The Lights

Deborah J. Mitchell

Deborah Mitchell Media Associates – Photo Credit: Debbie Mitchell Graphic – Design: Nay Ayache

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA). She is currently a member of the James Beard Broadcast and New Media Awards Committee. Deborah is Executive Producer of Arise On Screen a global and socially interactive movie review show. If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell @SocialTVDeb and/or email SocialTVDeb@gmail.com, or email Nay Ayache on naydmma@gmail.com.  

Read More...

Ready4Air (TV Production) | Keep Your Productivity Up On Business Trips With These 4 Pro Tips

Image-12-copy

November 5, 2014 | Posted in Festival of Cannes 2014, TV Production | By

2014 Cannes Film Festival Photo Credit: Debbie Mitchell

2014 Cannes Film Festival
Photo Credit: Debbie Mitchell

First published on Entrepreneur.com
on November 3rd, 2014

Earlier this year, I worked on location at the Cannes Film Festival in France with the production team of Arise On Screen, the movie review show I produce. We were on a tight, five-day schedule as we taped shows on location and then fed the video back to New York where post-production was done. The long shoot days and the seven-hour time difference with our colleagues back home made things even more complicated.

While it’s tempting to think that the only prerequisite to a successful business trip is to have your trusty laptop, you can quickly miss the convenience of your office when you’re thousands of miles away. Replace Cannes with the destination of your choice and use these helpful tips on how to handle out-of-town business.

Related Post: Ready4Air (TV) | 4 Tips to Being Your Brand’s Champion on TV and YouTube

Establish your communication needs. Internet access, roaming charges, data usage — these are all things you have to think about before leaving for your trip, not when you get to your hotel. A call to your phone company before you leave can prevent any surprises on your trip. If you are traveling abroad, you should activate your phone for international travel. Can you make and receive phone calls? What is the rate for the country where you will be based?

Another option is to buy a local phone in the country in which you are traveling and purchase credit as you need it. This is also an easier way for you to keep track of your business expenses. I ended up buying a phone in Cannes and it worked out perfectly for the trip.

Identify your local assets. Who are your contacts on the ground? It is best to coordinate a book of everyone’s contact information including email addresses, phone numbers and any social-media information. If you are staying in a hotel, find out where the office center is located and its hours of operation. It is also important to make note of any wi-fi charges or expenses that might apply for using the office center.

We had our set and crew ready when we arrived. Thanks to our solid contacts and organization, we hit the ground running.

Arise TV shooting at Cannes Film Festival 2014 Photo Credit: Debbie Mitchell

Arise TV shooting at Cannes Film Festival 2014 Photo Credit: Debbie Mitchell

Related Post: Ready4Air (TV Production) | 5 Do’s and Don’ts for Making the Most of a Television Appearance

Be ready to wear a few different hats. When you are on the road, you may have to work twice as hard as when you are in the office. Whether you’re alone or traveling with a smaller team, all the little things the intern or office assistant usually handles may become your responsibility. No job should be too small for you if the need arises. It is probably best to find out the skills of everyone on your business team since multi-tasking takes on a new meaning when you’re on the road!

Sleep when you can. When you are on a business trip, every minute counts as you fill your schedule with meetings and business events throughout the day and night, which means you will probably get your eight-hour beauty sleep — spread over five days. When you get time to nap, take it! Naps are a useful way to re-energize. A short nap of 20 to 30 minutes is good for improving your alertness and performance. Make sure you find a quiet and comfortable place to lie down and catch a few quick zzz’s.

Doing business on the road can, and should be, fun! But unless you’re prepared and your trip is planned, your productivity might take a blow. So follow these tips and bon voyage!

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Coming Up: Buppy Hipster’s Tips for Self-Published Authors

Deborah J. Mitchell

Deborah Mitchell Media Associates – Photo Credit: Debbie Mitchell Graphic – Design: Nay Ayache

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA). She is currently a member of the James Beard Broadcast and New Media Awards Committee. Deborah is Executive Producer of Arise On Screen a global and socially interactive movie review show. If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell @SocialTVDeb and/or email SocialTVDeb@gmail.com, or email Nay Ayache on naydmma@gmail.com.  

Read More...

Ready4Air (The Week Ahead) | Do This Before You Lose A Job | Tips For Self-Publishing | November Sweeps

Arise On Screen, Halloween special with host Mike Sargent, film critics Justine Browning and Julian Roman

November 3, 2014 | Posted in Social TV | By

 

Arise On Screen, Halloween special with host Mike Sargent, film critics Justine Browning and Julian Roman

Arise On Screen Halloween special with host Mike Sargent and film critics Justine Browning and Julian Roman.

The Arise On Screen film team had a little fun with Halloween when they dressed up to talk about the most controversial horror movies ever made. Host Mike Sargent was in his sci-fi element dressed in a Star Trek costume. Film critic Justine Browning came as Aphrodite and Julian Roman became a mega critic when he put on his Megamind head.

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Check out our show wall. The Arise graphics team went all out and created a creepy, yet fun wall as the backdrop to our Halloween madness! So how was your Halloween?

Control Room Arise TV Photo Credit: Debbie Mitchell and Deborah Mitchell Media Associates

The control room of Arise TV.
Photo Credit: Debbie Mitchell and Deborah Mitchell Media Associates

The day before Halloween was the beginning of the November sweeps rating period, which runs from October 30 through November 26, the day before Thanksgiving. Shows will be pulling out the big producing guns to keep viewers and advertisers glued to the small screen. Pay close attention to what is on your favorite shows in the next few weeks.

Related Post: Ready4Air (TV) | Top 5 Tips for Public Relations Pros Pitching Sweeps Stories

IMG-20120202-00102

As the year begins to wind down, I start looking back. May 2015 will be five years since I was terminated from CBS networks. As I reflect on it, I think I would do a couple of things differently before I got fired. The last few years at CBS, from 2007 to 2010, there were a lot of changes in management. Fourteen weeks after a new executive producer came in, he called me in and told me that he wasn’t happy with my work. I was surprised because no one had complained about my work to me and I had always gotten great reviews. The ironic thing is that a year before, I had re-renewed my contract and upper management had told me that I was doing a great job as usual. Now, just like that, I was out the door.

While working in television can be all-consuming with little time to do anything else, I think with good planning anything can be figured out.

This week on Ready4Air (TV), I write about a few professional plans to put in place before you get fired in the post “Professional Moves To Make Before You Lose Your Job.”

Related Post: It’s Never Easy To Hear Those Words… “You’re Fired!”

Smartphone_Tablet_Libreria

And finally, after a short absence, the Buppy Hipster is back with a new guest post for Ready4Air (Brands and Bloggers). This week in her post “Buppy Hipster’s Tips For Self-Published Authors,” she writes, “Before there is a bestseller or media tour or film, you must first have the goods.” The Buppy Hipster shares a few common mistakes new authors often make that can stall or derail the journey to having their book published.

The team over at DMMA will be paying very close attention to these tips. Stay tuned to find out why.

For now, have a great week!

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Coming Up: Buppy Hipster’s Tips for Self-Published Authors

Deborah J. Mitchell

Deborah Mitchell Media Associates – Photo Credit: Debbie Mitchell Graphic – Design: Nay Ayache

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA). She is currently a member of the James Beard Broadcast and New Media Awards Committee. Deborah is Executive Producer of Arise On Screen a global and socially interactive movie review show. If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell @SocialTVDeb and/or email SocialTVDeb@gmail.com, or email Nay Ayache on naydmma@gmail.com.  

 

 

 

 

 

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#TBT Ready4Air (TV Production) | A Year After Hurricane Sandy, It’s Safe To Celebrate Halloween On TV

Framed-2103-Halloween-Decorations-1024x773

October 31, 2014 | Posted in Social TV | By

Live! With Kelly and Michael Set Photo Credit: Debbie Mitchell

The Live! with Kelly and Michael set.
Photo Credit: Debbie Mitchell

Happy Halloween!

Today is the one day television personalities get a chance to dress up on air and act a fool, all in the name of Halloween. Sets are decorated with spooky effects and show hosts and even some guests are made up wearing over-the-top makeup and costumes.

Last year, the Halloween antics were put on hold as we dealt with the devastation of Hurricane Sandy. As I’ve always reminded you in these posts, breaking news tops all else.

Related Post: When There’s Breaking News, All Hands On Deck

While the news coverage documenting the one-year anniversary of Hurricane Sandy has already begun, shows are getting ready for today’s Halloween celebrations TV style.

Check ’em out and let us know which show you think covers Halloween the best.

Again, Happy Halloween and be safe!

Related Post: So You Want To Be On TV: A Blogger Brings Us Breaking News: Hurricane #Sandy (VIDEO)

Happy Halloween! Photo Credit: Debbie Mitchell

Happy Halloween!
Photo Credit: Debbie Mitchell

Happy Halloween Photo Credit: Debbie Mitchell

Happy Halloween!
Photo Credit: Debbie Mitchell

Happy Halloween Photo Credit: Debbie Mitchell

Happy Halloween!
Photo Credit: Debbie Mitchell

Happy Halloween! Photo Credit: Debbie Mitchell

Happy Halloween!
Photo Credit: Debbie Mitchell

Just a quick reminder, please take a minute to vote for Deborah Mitchell Media Associates on Facebook. If possible please cut and paste the graph below and share with your FB friends on your FB page, too!

FB Friends, can we help my friend Deborah Mitchell by casting a vote for her company?

Thanks in advance for helping. Here is the link to vote–>>https://www.missionmainstreetgrants.com/search

The company name is Deborah Mitchell Media Associates and the zip code is 10024. Here is the website http://www.deborahmitchellmediaassociates.com/.

It takes a social media village!

Thanks in advance.

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Coming Up: Buppy Hipster’s Tips for Self-Published Authors
Deborah J. Mitchell

Deborah Mitchell Media Associates – Photo Credit: Debbie Mitchell Graphic – Design: Nay Ayache

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA). She is currently a member of the James Beard Broadcast and New Media Awards Committee. Deborah is Executive Producer of Arise On Screen a global and socially interactive movie review show. If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell @SocialTVDeb and/or email SocialTVDeb@gmail.com, or email Nay Ayache on naydmma@gmail.com.  

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Ready4Air (TV) | Television Can Be Fast Paced And I’m Learning TV On The Fly

Michelle Lynne Madar

October 28, 2014 | Posted in Social TV | By

Michelle Lynne Madar a.k.a "Prompter Angel" on Arise On Screen. Photo Credit: Deborah Mitchell Media Associates

Michelle Lynne Madar a.k.a “Prompter Angel” on Arise On Screen.
Photo Credit: Deborah Mitchell Media Associates

What I’ve learned is that in the world of television, there’s not much time for the usual training you might receive at a normal job. Everything is fast paced and there’s not much time to take a pause, especially when you’re about to go live. In the nine months that I have worked on Arise On Screen, there seems to be a common theme of being thrown into various jobs without much training.

My first day on the job, I was thrown into the position of teleprompter operator, which I’ve discussed in a previous post “The Teleprompter Operator: Capturing the Perfect Read.” Before that day, I had never run a teleprompter before. I was so nervous, but I was up for the challenge! Weeks later, I was asked to run the teleprompter for our sister show Arise 360. What originally was only supposed to be one day turned into a full week of live shows. I tried my hardest not to make any mistakes, but being that it was my first time working on a new show, I wasn’t used to the flow of things. Each on-camera talent has a different way of reading. Shannon and Lola, the hosts of Arise 360, like to read off the teleprompter and then talk amongst themselves. I wasn’t aware of this, so I got lost trying to keep up with them on prompter. Each day I worked with them, I got more comfortable. I was being trained, but I wasn’t fully aware of it. Practicing every day in that hands-on way was my training.

Related Post: Ready4Air (Social Media) | Creating Social Media Buzz For Arise On Screen

Michelle Lynne Madar in the control room of Arise TV.

Michelle Lynne Madar in the control room of Arise TV.

 

Related Post: Ready4Air (Social Media) | A Photographer Gets Close To The People Before The Lens

A few weeks ago, I was told on the morning of our taping that I would be stepping in for the day as tape producer. I was taught how ingest video into our Inews computer system (flip videos) for our editor earlier that week, but I had no idea what the tape producer had to do throughout the show. The beginning of the day started out slow and as I got used to everything I felt more comfortable. Videos were pushed up to the control room for our director a lot quicker. There were a few laughable mistakes, but overall, everything went well. I did my job well enough to the point that I was trusted to tape produce again this past weekend!

I believe that my college education, which was extremely hands-on, and my past experience stage managing for live theatre prepared me for my career in television. I’ve always preferred hands-on learning as opposed to lectures.

The best advice I can give someone is to just breathe. There will be mistakes and you’ll be thrown into situations that you aren’t prepared for, but just breathe and learn how to laugh at yourself. The mistakes that I’ve made over the course of nine months don’t stress me out anymore. I just laugh at a fun memory and carry on!

Michelle Lynne Madar

Michelle Lynne Madar

Michelle Lynne Madar is the Production Assistant for Arise On Screen. A theatre and film enthusiast, she spends her free time freelancing for various shows and film festivals. Knowing what she wanted to do from a young age, she completed her Bachelor of Science degree in Digital Film & Video Production in only 3 years so she could get started on her dream. You can follow her on twitter @MichelleLynne41.

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Coming Up:  All about social media kits
Deborah J. Mitchell

Deborah Mitchell Media Associates – Photo Credit: Debbie Mitchell Graphic – Design: Nay Ayache

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA). She is currently a member of the James Beard Broadcast and New Media Awards Committee. Deborah is Executive Producer of Arise On Screen a global and socially interactive movie review show. If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell @SocialTVDeb and/or email SocialTVDeb@gmail.com, or email Nay Ayache on naydmma@gmail.com.  

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Ready4Air (Social Media) | A Photographer Gets Close To The People Before The Lens

Film critics Raqiyah Mays and Bobby Rivers having fun backstage Photo credit: Nick Viagas and Deborah Mitchell Media Associates
Film critics Raqiyah Mays and Bobby Rivers having fun backstage
Photo credit: Nick Viagas and Deborah Mitchell Media Associates

October 1, 2014 | Posted in TV Production | By

Nick Viagas (center) in Arise On Screen control room Photo Credit: Briana Montalvo and Deborah Mitchell Media Associates

Nick Viagas (center) in the Arise On Screen control room.
Photo Credit: Briana Montalvo and Deborah Mitchell Media Associates

At Arise On Screen, I am the production photographer–a name I made up. Nobody not named “Nick Viagas” has ever called me that. I’m Mike Sargent’s intern, who fell into the lovely job of taking photos of our Saturday tapings for social media. Though I have no experience as a photographer, I have found a couple of tricks that help me take photos I think are pretty cool and really pop out on people’s news feeds.

 

First, I always take photos with people in them. The first week or so, I took photos of just about everything. Looking back on it, I understand that nobody wants to see 20 pictures of a dimly lit, empty hallway. People are more interesting. It’s what the show is about.
Second, I take photos that are as close as possible to the subject. When I volunteered to be the PP, as I call it, Terry Richardson was the only photographer whose name I knew. When I take pictures of the guests backstage, I’m basically doing a second-rate impression of his work and process. I don’t have the expensive camera or the big-time subjects, but what I respond to is the close range of his pictures. It makes the photo feel more intimate, like you’re meeting the subject at a party. I think allowing our guests to do whatever they want without posing them makes for a better picture. Although I can’t always do this in the control room or during taping, I try to have as little negative space as possible in any photo I take for the show. Here’s an example:

 

Related Post: Ready4Air (Social Media) | Creating Social Media Buzz For Arise On Screen

Film critics Raqiyah Mays and Bobby Rivers having fun backstage Photo credit: Nick Viagas and Deborah Mitchell Media Associates Film critics Raqiyah Mays and Bobby Rivers having fun backstage Photo credit: Nick Viagas and Deborah Mitchell Media Associates

Film critics Raqiyah Mays and Bobby Rivers having fun backstage. Photo credit: Nick Viagas and Deborah Mitchell Media Associates

 

Isn’t that adorable? This came from simply telling Raqiyah and Bobby to do something fun in the green room. Since they are professional entertainers, this is what came out.
Arise On Screen host and film critic Mike Sargent Photo Credit: Nick Viagas and Deborah Mitchell Media Associates

Arise On Screen host and film critic Mike Sargent.
Photo Credit: Nick Viagas and Deborah Mitchell Media Associates

 

 

Finally, I try to take a lot of photos in the studio because they always look good. It’s a room made to be looked at through a lens. I always have the “On Screen” logo in the background if we’re in the studio. For all I’ve said about creativity, the most important thing about social media photography is advertising. You’re trying to get people to like your page. If someone looks at that picture on their feed, they are going to know that this is a photo from a TV show called Arise On Screen.
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Thanks, Nick!Coming Up: Ready4Air (TV) | Yes, I’m Networking!: TV Jobs Are Really Hard To Find 

Deborah J. Mitchell

Deborah Mitchell Media Associates – Photo Credit: Debbie Mitchell Graphic – Design: Nay Ayache

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA). She is currently a member of the James Beard Broadcast and New Media Awards Committee. Deborah is Executive Producer of Arise On Screen a global and socially interactive movie review show. If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell @SocialTVDeb and/or email SocialTVDeb@gmail.com, or email Nay Ayache on naydmma@gmail.com.

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Ready4Air (TV) | The “Real” In Reality TV: A Former Reality Show Personality Tells All

June 24, 2014 | Posted in TV Production | By

Gayln Fergerson, former reality show cast member on Love Addiction on TV One

Galyn Fergerson, former reality show cast member on Love Addiction on TV One

 

I hope you’ve been enjoying our series “The ‘Real’ In Reality TV.” So far, we’ve taken you behind the scenes to explore how a reality show is developed and green lit for production. The next step is casting. Casting Director Dru Gibson once told me that when it comes to casting a show, there are a few things candidates should remember, including:

  • Be yourself. Don’t try to guess what we are looking for (it changes often). Just do you.
  • Don’t try to be someone who has already been on the show.
  • Be open and willing to talk about anything.
  • You get one shot during your pre-interview, so bring your A-game.

Matt, a veteran reality show producer, explained in last week’s post that finding authentic characters is important. “Reality television understands the importance of having authentic, genuine characters. In a scripted reality show, characters are real. In an unscripted show, story producers develop the storyline and sometimes feed the lines to the characters and they make it their own. At the end of the day, you are trying to encapsulate the day and you play with them and give them guidance. When things are contrived, you can feel it and so can the audience. The best stories are the legitimate ones and producers find a way to mold them to bring them out of the characters.”

Related Post: So You Want To Be On TV: Tips For Being Fashionable On-Air

intercontenintal copy

Today, we meet Galyn Fergerson, a fashion show producer, who was cast on one segment of  TV One’s reality show Love Addiction. The show debuted  in 2012 and is described as a positive reality TV show that helps end toxic relationships. Galyn appeared on a segment about the “Unavailable Man” where she talked about her ex not being available in their relationship.

I met and interviewed Galyn in 2012 for an appearance on the Arise TV talk show Our Take. On the talk show, she recalled her experience as a reality show guest. “My experience with reality TV was overwhelming. Every aspect of my life was pretty much on camera for a short period of time.”

Even with being overwhelmed, Galyn says she had a positive experience because “it was a mirror for me to see how my role in my relationship was, and it was a mirror to see how my ex was. And I learned from the experience. I got to be myself. It wasn’t scripted.”

The hour-long show was not scripted and there was no coaching for the characters. No script, no coaching, and no pay. But Galyn received compensation for her expenses. “Any expenses I incurred were covered. As far as travel, it was covered. Wherever I would go, if I was eating with friends, they would cover it.”

Mob Wives New Blood - Season 4

Mob Wives: New Blood Season 4

Related Post: Ready4Air (TV) | The “Real” In Reality TV : Here’s What It Takes To Be A Reality Show Producer

Jennifer “Jenn” Graziano, the creative mind behind the hit reality franchise Mob Wives, tapped into her personal contacts to find the women to star in her show. Mob Wives, renamed Mob Wives: New Blood for the fourth season, is an American reality television series on VH1 that made its debut on April 17, 2011. The show, recently picked up for a fifth season, captures the lives of Renee Graziano, Drita D’Avanzo, Big Ang, Alicia DiMichele Garofalo, and Natalie Guercio, all Staten Island women whose husbands or fathers are connected to the Mafia.

For her interview, I asked Graziano if certain things are off limits when the ladies are before the camera. Graziano explained the limits:

“Well, it was difficult at first. It took a little convincing to get Karen Gravano on board as she felt she had already lived her life before the cameras when her father cooperated and didn’t know if she wanted to do that again voluntarily. I can tell you this: My own father was not happy at all with the show, and I told him some lies and twisted the truth a lot in the beginning of the process. We even stopped talking for a couple of years. But when the dust settled, he and everyone else realized that we weren’t telling anyone business or secrets that we don’t even know. I think they also realized it was innocuous and that it was really about the women, not the men, and how a certain lifestyle affected them. But I can tell you, we are really careful not to upset anyone.”

The reality genre has created a new type of television star. For some, the experience and exposure brings out the worst in people. Think about the many cast reunion shows that have gone awry. But for a rare few, the 15 minutes of fame can be turned into a new career and possible dollars. NeNe Leakes of the Real Housewives of Atlanta claims to be “a rich bitch” and Bethenny Frankel, one of the original cast mates of the Real Housewives of New York and creator of the Skinny Girl brand, made millions after promoting her product through her celebrity on the show.

Love Addiction reality cast mate, Galyn Fergerson says that even with being overwhelmed with her reality TV experience, it was a positive experience because she was prepared. “I had to make a personal decision of what I wanted the outcome to be. Throughout the entire process, I was aware at all times of my character in the show and what I was portraying.” 

Next week, Galyn shares how she prepared for being on a reality show and how you can be ready if you get a call.

Stay tuned…

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Coming Up: Ready4Air (Film) | Catching Up With Roger Ebert’s Widow, Chaz, In Cannes

Gayln Fergerson

Galyn Fergerson is a known and respected fashion insider in Atlanta, Georgia. You can reach her by email at galyn@GalynFergerson.com or find her on LinkedIn.

 

Deborah J. Mitchell

Deborah Mitchell Media Associates – Photo Credit: Debbie Mitchell Graphic – Design: Nay Ayache

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA). She is currently a member of the James Beard Broadcast and New Media Awards Committee. Deborah is Executive Producer of Arise On Screen a global and socially interactive movie review show. If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell @SocialTVDeb and/or email SocialTVDeb@gmail.com, or email Nay Ayache on naydmma@gmail.com.

 

 

 

 

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Ready4Air The Week Ahead | TV Industry Shake-Up |The Evolution of A New Show|When A Co-Worker Dies On The Job

Pulitzer Prize-winning Associated Press photographer Anja Niedringhaus

April 7, 2014 | Posted in Social TV, TV Production | By

 

 

tv-network-logos-update

The industry is experiencing a lot of big changes in the television landscape.  Starting with the shake up last week  in the morning news shows when  ABC “Good Morning America” anchor and news reader, Josh Elliott, made an abrupt exit after contract negotiations broke down. Elliott jumped ship and went to NBC Sports, only for ABC to bring on Michael Strahan as a recurring contributor.

Kelly Ripa and Michael Strahan with overweight Dashund on Live! with Kelly and Michael

Kelly Ripa and Michael Strahan with overweight Dashund on Live! with Kelly and Michael 

Management says Strahan is not replacing Elliott and, in time, the current co-host of Live! with Kelly and Michael will reveal is new role.  On the late night front, CBS host David Letterman of “Late Show with David Letterman” announced his retirement after more than 30 years on television. The 66 year old who will depart in 2015  follows Jay Leno who recently gave up  his late night seat. Now the question remains, who will take over the coveted CBS late night seat?

And this morning, reports revealed “The View” creator and host Barbara Walters has announced her final day on the broadcast. The long time host and journalist will take her final bow on May 16, becoming the last of the original cast of ladies to leave the show.

Arise On Screen, Host, Mike Sargent,  with  guest co-hosts Chiara Spagnoli Gabardi and Valli Dawn Hart Photo Courtesy of Deborah Mitchell

Arise On Screen, Host, Mike Sargent, with guest co-hosts Chiara Spagnoli Gabardi and Valli Dawn Hart
Photo Courtesy of Deborah Mitchell

This week on Ready4Air- the evolution of a show.  Arise On Screen, the movie review show, at Arise TV  launched 13 weeks ago is coming along nicely. Three months after going online and on- air the 30 minute program continues to evolve in a variety of ways. If you have been watching then you have seen the changes, if not, I’ll give you a brief recap.

Related Post: When Gremlins Hit The Television Control Room

Photo Credit: Debbie Mitchell

Photo Credit: Debbie Mitchell

The recap will included my long promised post on what goes on minutes before taping. The countdown to “on-air” can be a roller coaster of emotions for talent and crew all depending on what is going on minutes before airtime. Every person has a designated job and we all know anything can happen and, in television, it usually does. Steven Ramey (show’s line producer) and Larry Michaels (show’s director) and I are keeping track of several moving elements during the show taping.

This week Ready4Air goes behind the scenes minutes before a show goes to air.

Anja

And finally, last week the staff of the Associated Press got the devastating news that their friend and co-worker Pulitzer Prize-winning Associated Press photographer, Anja Niedringhaus, was killed while working in Afghanistan. Niedringhaus and Kathy Gannon, a regional correspondent for Pakistan and Afghanistan were covering the run-up to the presidential election when they were attacked. Niedringhaus 48 was killed and Gannon is in the hospital.

It is never easy to lose someone you know and when a co-worker dies doing their job, it is weird feeling. In April 2006, my colleague, Gary Chern, suffered a medical emergency while at work. He was the  show’s coordinating producer and was preparing for the morning broadcast  when it happened.  It is never easy when a co-worker dies doing their job.

Related Post: This Producer Is Afraid To Cover War…….

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Coming Up: Music Makes my Life Series

Deborah Mitchell Media Associates Photo Credit: Debbie Mitchell Graphic Design: Nay Ayache

Deborah Mitchell Media Associates
Photo Credit: Debbie Mitchell
Graphic Design: Nay Ayache

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA).  She is currently a member of the James Beard Broadcast and New Media Awards Committee.  If you are interested in “ Book Case TV” or are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell@SocialTVDeb and/or email SocialTVDeb@gmail.comIf all else fails, her resourceful assistant, Sang, will find her.

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Ready4Air (TV) — 3 Tips For Your First Time TV Appearance

Former CBS News Producer/Talk Show Producer Carol Story
Photo Credit: Jude Milner

February 27, 2014 | Posted in Pros Talk TV And Social Media, Social TV, TV Production | By

Carol Story, Former Producer CBS News The Early Show Photo Credit: Jude Milner

Carol Story, Former Producer CBS News The Early Show
Photo Credit: Jude Milner

Today, I am happy to have veteran news and talk show producer Carol Story in the house. Former CBS News Early Show producer, Carol Story, always has  great advice. Once a producer, always a producer, and even though Carol is enjoying her life these days  away from the hustle and bustle of  television news, she still has some great tips on how to ace your first time television appearance.

By Carol Story

You finally landed that interview.  You’re going to be interviewed about your new book, magazine article, and project.  You’re excited, nervous and overwhelmed. You are outside of your comfort zone.  The stakes are high.  You want to make a good impression.   Time has never been your strong suit and you don’t even know how long three minutes and thirty seconds are.  You need to prepare for your interview.  Not rehearse, not over-prepare.  Just be ready.

Maximize the Pre-Interview

The chances are good that you are going to do a pre-interview. If you are lucky, the producer doing the pre-interview will have read your materials and ask relevant, meaningful questions. While you are on the phone, jot down the questions you’re asked. They can help you review later. Your pre-interview is the roadmap for the direction the interview takes. Pay attention to what is asked and remember your answers.

What if the questions in the pre-interview aren’t the right ones? Before you finish the conversation you should add or suggest any information you feel the producer has overlooked and that you feel is pertinent. It’s your interview and your input is valuable for the producer.

Related Post: Top (3) Things Television Producers Should Avoid Doing When Booking Me as a Guest

Don’t finish the pre-interview without asking a few questions of your own. They include:

 

Who is Interviewing me?

Would you like me to spell and pronounce my name for you? Details are important and occasionally, the obvious ones get overlooked.

Your Appearance

If this is an interview for television, figure out what you are going to wear. This is not the time to radically change your fashion, hair and makeup style.  It is the time to look as good as you can. Do not wear anything that will distract from what you are saying.  How many times have you watched an interview and said, “What happened to her blouse or hair?”

Don’t upstage yourself.  Wear something comfortable and that gives you confidence.

Interview Prep

Do not over think the interview. Don’t memorize. Identify three key points you want to make keep them in mind before you enter the studio. Figure out how long three minutes is. Make sure your answers are sentences – not paragraphs. Avoid off-the-cuff jokes and remarks. You’ll use up valuable time and risk them falling flat.

Related Post: The Top (3) Things Television Producers Should Do When Booking Me As A Guest

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Coming Up Next Week: More Tips For Your First Time TV Appearance

Deborah Mitchell Media Associates Photo Credit: Debbie Mitchell Graphic Design: Nay Ayache

Deborah Mitchell Media Associates
Photo Credit: Debbie Mitchell
Graphic Design: Nay Ayache

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA). She is currently a member of the James Beard Broadcast and New Media Awards Committee.  If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell@SocialTVDeb and/or email SocialTVDeb@gmail.com. If all else fails, her resourceful assistant, Sang, will find her.

 

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Ready4Air TV: Top (3) Things Television Producers Should Avoid Doing When Booking Me as a Guest

Photo Courtesy of Heidi Skonlik

February 18, 2014 | Posted in Pros Talk TV And Social Media, Social TV, TV Production | By

 

Photo Credit: Debbie Mitchell

Photo Credit: Debbie Mitchell

In her post last week, Top (3) Things Television Producers Should Do When Booking Me As A Guest,  Heidi Skolnik, an expert who appears regularly on television, shared a few tips on what producers can do for any guest who wants to have a professional and successful television appearance. Skolnik has learned a few things working with producers over the years.

Skolnik explained, “When working with television producers, I have come to learn which moves help make an appearance be the best it can, and which ones you want to avoid. Look for clarity and feedback, and you’ll be please to see all that television producers can do for you.”

Related Post: Ready4Air (TV) | The Top (3) Things Television Producers Should Do When Booking Me As A Guest

Today in her guest post, Top (3) Things Television Producers Should Avoid Doing When Booking Me As A Guest, Skolnik shares the flip side of the coin and tells us what producers should AVOID doing when booking her on their show.

Top on the list, don’t call her by the wrong name!

Photo Courtesy of Heidi Skonlik

Photo Courtesy of Heidi Skonlik

By Heidi Skolnik 

Top (3) Things Television Producers Should Avoid Doing When Booking Me As A Guest

Call me by the Wrong Name

I value accuracy in my field, and I hope that producers do the same. Once a mistake has been made live there’s no going back. It’s okay if someone checks before we start to avoid any mix-ups on air.

Micromanage your Information

I am always flattered when a producer wants my expertise and I love to share what I know with the public. If a producer is booking me I hope that they can trust my information so that I can be the best professional that I can and feel comfortable sharing my own creativity and opinion.

Not Call Again!

Although I am being a bit flippant here, I always appreciate feedback. If I did not meet expectations, I would love to know why or how I can improve. If I did a great job, I would the opportunity to be back on the show.

Heidi Skolnik, MS, CDN, FACSM, is owner of Nutrition Conditioning, Inc., a nutrition consulting practice that helps individuals, teams, and organizations achieve health and performance goals, serving the greater New York Metropolitan area. Heidi relies on science, not fad, and delivers the most current and proven concepts to promote optimal health, and improve performance levels – in every day life or athletic competition.

You can find Heidi on Twitter at @heidiskolnik, and on her Facebook pages, Heidi Skolnik and Nutrition Conditioning.

Based on your experiences, what do you look for from producers when being booked as a TV guest?

COMING UP THIS WEEK: Vine turns 1. Find out how to tell a story in .06.

 

Deborah Mitchell Media Associates Photo Credit: Debbie Mitchell Graphic Design: Nay Ayache

Deborah Mitchell Media Associates
Photo Credit: Debbie Mitchell
Graphic Design: Nay Ayache

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA).  She is currently a member of the James Beard Broadcast and New Media Awards Committee.  If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell@SocialTVDeb and/or email SocialTVDeb@gmail.com. If all else fails, her resourceful assistant, Sang, will find her.

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Ready4Air The Week Ahead |Producers Don’t Do This When Booking Guests |Vine Time – A :06 Story?

Arise-On-Screen-Mike-Sargent-Valli-Dawn-Hart-and-Stephanie-R.-Green
Photo Credit: Debbie Mitchell

February 17, 2014 | Posted in Brands and Bloggers Connect, Current Events, Social TV | By

Arise-On-Screen-Mike-Sargent-Valli-Dawn-Hart-and-Stephanie-R.-Green Photo Credit: Debbie Mitchell

Arise-On-Screen-Mike-Sargent-Valli-Dawn-Hart-and-Stephanie-R.-Green
Photo Credit: Debbie Mitchell

We are in week seven of production over at Arise On Screen and we are thinking  about movies  24/7 and trying to predict who will go home with the gold and we don’t mean Olympic gold. With the Academy Awards ceremony only two weeks away, television is gearing up for the big night of Hollywood Oscar festivities on March 2nd.

Which brings me to a very important question. What movies do you think are sure wins and which ones will be a surprise winner?  I’m hoping the sleeper Nebraska with Bruce Dern will win something. Weigh-in below by leaving a comment and tell us your predictions.

We have a busy week coming up on Ready4Air.

Related Post: Ready4Air TV When A Celebrity Is The Invited Guest

Photo Courtesy of Heidi Skonlik

Photo Courtesy of Heidi Skolnik

 

Heidi Skolnik is back with us this week on Ready4Air. Last week Heidi, an expert who appears regularly on television, shared a few tips on what producers can do for any guest who wants to have a professional and successful television appearance.

In her post  Top (3) Things Television Producers Should Do When Booking Me As A Guest,  Skolnik’s explained “ When working with television producers, I have come to learn which moves help make an appearance be the best it can, and which ones you want to avoid. Look for clarity and feedback, and you’ll be please to see all that television producers can do for you.”

This week’s Ready4Air (TV)  Skolnik gives us insight into what producers should avoid doing when booking her. First thing on the list: calling her by the wrong name!  In her post Top (3) Things Television Producers Should Avoid Doing When Booking Me As A Guest, she will tell you the other missteps producers should avoid in order to have her as a guest on their show.

Related Post: Ready4Air (TV) | The Top (3) Things Television Producers Should Do When Booking Me As A Guest

In January the Vine app celebrated their one year anniversary. Vine allows its 40+ million registered users to shoot six second videos that loop continuously and it has really taken off for the millennials (18-24 year old). In the post Vine Time : What Kind Of Story Can You Tell In :06? on Ready4Air (social) I check out the appeal of Vine and the new crop of vineographers who are cashing in on the app’s popularity.

Related Post: Ready4Air: Tips For Surviving The World Of TV and Social Media

Lego Laurie Schacht

Finally, brands need to know that bloggers are happy to work with you and they want you to know a couple of things. Some bloggers complain that brands do not take a strong and clear lead in their outreach campaigns. Whether it is the PR agency, the brand, or the campaign lead blogger information is not clear; deadlines are constantly changing and directions are being lost in translation.

In Ready4Air (Brands & Bloggers)  Brands, Please Let Us Know What You Need In Campaigns we talk to the brands about getting their outreach goals together so that bloggers can deliver the goods. All this and more this week on Ready4Air.

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Deborah Mitchell Media Associates Photo Credit: Debbie Mitchell Graphic Design: Nay Ayache

Deborah Mitchell Media Associates
Photo Credit: Debbie Mitchell
Graphic Design: Nay Ayache

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA).  She is currently a member of the James Beard Broadcast and New Media Awards Committee.  If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell@SocialTVDeb and/or email SocialTVDeb@gmail.com. If all else fails, her resourceful assistant, Sang, will find her.

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Ready4Air (TV) | The Top (3) Things Television Producers Should Do When Booking Me As A Guest

Photo Courtesy of Heidi Skonlik

February 11, 2014 | Posted in Pros Talk TV And Social Media, Social TV, TV Production | By

Image 15

This year I am asking seasoned television professionals to share their experience on the best way to get Ready4Air.  I can always tell you what I do and believe a producer should do when booking a guest, but I’ve also learned that it never hurts go right to the source.

Our guest poster today is Heidi Skolnik, a nutrition consultant, who has appeared on both local and national television and I’ve actually worked with her back in the day for CBS News The Early Show.

Photo Courtesy of Heidi Skonlik

Photo Courtesy of Heidi Skonlik

By Heidi Skolnik

As a seasoned guest on television talk shows and news programs, I know that guest appearances give great exposure, are great experiences, and can be a lot of work. When working with television producers, I have come to learn which moves help make an appearance be the best it can, and which ones you want to avoid. Look for clarity and feedback, and you’ll be please to see all that television producers can do for you.

Related Post: Ready4Air | Gimme The Mic: Speaking With Authority

The result: a professional, successful segment. And an invitation to return!

Top (3) Things Television Producers Should Do When Booking Me As A Guest

Express enthusiasm about having YOU specifically

Their enthusiasm feeds my enthusiasm. I hope that producers come to me for a specific reason. Understanding what they think I can bring to the table is, of course, flattering, but more importantly, it ensures that I will provide what they’re looking for.

Give clear direction on what their hopes are for segment

I like when producers share their vision for the story, and offer background information about why the segment is happening when it is. As I plan, it is helpful to have specifics in mind. Did a particular story inspire the segment? Is the piece part of a new series? Is the producer hoping my story will target a different audience? Knowing the producer’s clear expectations helps us all be on the same page so the final project is cohesive and successful.

Related Post: Ready Teleprompter Is Tricky Michael Bay: Use These Tips For Next Time

Provide constructive feedback

I like knowing what I can do to improve at any point in the process, but feedback is particularly helpful after the segment is over. Though “job well done” is always nice to hear, I frequently wonder if there was something I should have done differently. Specific comments about my presentation, tone, or talking speed help me adjust my next appearance so the segment is better for everyone.

Coming UP next week from Heidi- Top (3) Things Television Producers Should Avoid Doing When Booking Me As A Guest

Heidi Skolnik, MS, CDN, FACSM, is owner of Nutrition Conditioning, Inc., a nutrition consulting practice that helps individuals, teams, and organizations achieve health and performance goals, serving the greater New York Metropolitan area. Heidi relies on science, not fad, and delivers the most current and proven concepts to promote optimal health, and improve performance levels – in every day life or athletic competition.

You can find Heidi on Twitter at @heidiskolnik, and on her Facebook pages, Heidi Skolnik and Nutrition Conditioning.

Deborah Mitchell Media Associates Photo Credit: Debbie Mitchell Graphic Design: Nay Ayache

Deborah Mitchell Media Associates
Photo Credit: Debbie Mitchell
Graphic Design: Nay Ayache

 

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA).  She is currently a member of the James Beard Broadcast and New Media Awards Committee.  If you are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell@SocialTVDeb and/or email SocialTVDeb@gmail.com. If all else fails, her resourceful assistant, Sang, will find her.

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Ready4Air (TV) | TV Hosting 101: Driving A Segment And Interviewing Guests

Mike Sargent with Valli Dawn Hart & Stephanie R. Green on Arise On-Screen
Photo Credit: Mike Sargent

February 5, 2014 | Posted in Pros Talk TV And Social Media, Social TV, TV Production | By

 

Rene Syler with Arthur Kade Photo Credit Debbie Mitchell

Rene Syler with Arthur Kade
Photo Credit Debbie Mitchell

Most of the time, when someone enters the television industry–whether in front of or behind the camera–they get jobs in smaller markets with the end goal, if desired, to work in the #1 market, New York City. If and when someone gets to New York City, it indicates something about their skills and ability to get the job done.

As a born and bred New Yorker who studied media and graduated college in the Big Apple, I was lucky enough to begin my career in New York City and have spent my entire professional life here. As a result, I’ve had the opportunity to work with the best of the best in the television industry. Journalists like Geraldo Rivera, Bryant Gumbel, Barbara Walters, and Harry Smith are a few I grew up watching on television and eventually had the opportunity to produce and work with later in life. However, with the great opportunities comes the pressure of doing well and the chance to soak up a long list of valuable lessons.

Ready4Air | Gimme The Mic: Speaking With Authority

Photo credit: Debbie Mitchell

Photo credit: Debbie Mitchell

When it comes to hosting or anchoring a show, the job may appear easy, but it is much harder than it looks. I spent four years as Geraldo’s cohost on his daytime talk show, Geraldo, where I answered one or two questions during the hour, and it was hard. Geraldo, the pro, saved me from a few fumbles and mumbles, reminding me that it’s not easy to walk, talk, and be smart. While some personalities are born naturals in front of the camera, others have to work really hard to look and sound natural.

Related Post: Ready Teleprompter Is Tricky Michael Bay: Use These Tips For Next Time

As a producer, I realized over the years that although each on-air personality I worked with was very different, they all shared a few of the same qualities that made them shine in their jobs. Here is what I’ve observed from those successful personalities over the last 25 years.

TV Hosting 101: Driving A Segment and Interviewing Guests

Do Your Homework

As a television host, you are juggling several different things in your head at once. Names, facts, dates, etc. all in front of your guests, crew and audience so the pressure is on for you to be accurate. It is a producer’s job to keep your information up-to-date and accurate, but most personalities I’ve worked with did additional homework. Bryant Gumbel was known for doing his homework. As a producer on CBS News The Early Show, you researched and wrote at least 10 suggested questions for the segment. Once the interview began, Bryant had come up with different questions. If he used one of your questions during a segment, you were lucky. Harry Smith once told the producers to always find one nugget of information about a guest that no one else has revealed.

Know Your Guests And Elements

Show producers are responsible for gathering research, conducting the guest pre-interview and gathering all the supplemental elements (video, photos, and graphics) that are related to the story. Your producer should know the story inside out. In addition to reading the notes your producer has prepared, talk to the producer. He or she might be able to give you a few valuable tips about dealing with the guest that is not translated in the notes. As a producer on Geraldo, we were responsible for giving him a guest and show overview a few minutes before the show. This is once Geraldo finished reading stage manager Mike Jacobs’s blue card interpretation of our notes. LOL! We were also backstage during the show and could fill-in any important notes. Geraldo was also never one to stay on script. So once a producer put together what you thought was a good flow for the show, he would change it around. I will admit his changes were usually right and made for a more exciting show.

Mike Sargent with Valli Dawn Hart & Stephanie R. Green on Arise On-Screen Photo Credit: Mike Sargent

Mike Sargent with Valli Dawn Hart and Stephanie R. Green on Arise On Screen
Photo Credit: Mike Sargent

Be In The Moment, Listen To Your Guests, And Follow Up

Every host goes into an interview with questions and ideas of what they want to talk about, but it’s important to listen to what your guest is saying. If your guest says something that is amazing, unexpected, or newsworthy, then your job is to follow up. Yes, it will take you off your planned path of prepared questions, but it could lead you down a more exciting road. The only way you will know is if you listen.

Drive The Show Or Segment

As the host of any show, you are in charge of keeping the energy up, your guests engaged, and the conversation flowing.  The guests will follow the host’s lead. The hosting job is a delicate dance where the host, within an allotted timeframe, must make sure the guests have a chance to talk, respond, and introduce their points. If the host does his homework (see above Do Your Homework), then he or she will be successful in driving the key points in the conversation to hit all the important talking points and elements. In some cases, the host might have to gently cut off a guest and keep the conversation moving, all while reading the prompter and paying attention to cues from the show stage manager.

Finally, if things begin to fall apart, just take a minute and breathe, that way the producer in the control room talking to you in your ear can help get you back on track.

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Coming Up: A Night with Mozzarella Cheese

 

Deborah Mitchell Media Associates Photo Credit: Debbie Mitchell Graphic Design: Nay Ayache

Deborah Mitchell Media Associates
Photo Credit: Debbie Mitchell
Graphic Design: Nay Ayache

 

TV/Social Media Producer Debbie Mitchell is an Emmy nominated producer who is a member of the Producers Guild of America (PGA).  She is currently a member of the James Beard Broadcast and New Media Awards Committee.  If you are interested in “ Book Case TV” or are a brand interested in Social TV, blogger outreach campaigns, or a blogger or personality interested in television placement follow Debbie Mitchell@SocialTVDeb and/or email SocialTVDeb@gmail.com. If all else fails, her resourceful assistant, Sang, will find her.

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