Emmy-nominated network television producer Deborah Mitchell is a veteran of ABC and CBS News, a member of the Producers Guild of America, and a board member of the James Beard Broadcast and Media Awards Committee. Through Deborah Mitchell Media Associates, she will create your online personality with a customized website, book you on the right television show, manage your social media profiles, and connect you with the best and brightest digital influencers. Mitchell is a weekly contributor for Entrepreneur.com and the author of So You Want To Be On TV.
Mitchell is a multimedia producer with knowledge in a wide spectrum of fields, including cultural and lifestyle trends–especially in food, fashion, and travel. She founded Deborah Mitchell Media Associates as well as The Blogger Connection, a blogger network.
As an executive producer, Mitchell has experience creating television projects from the concept stage until their successful on-air launch and beyond. Recently, Mitchell served as the executive producer for Arise TV’s Our Take, a daily international women’s talk show that engaged viewers through social media. Mitchell can provide valuable consultations to traditional media companies seeking to identify and develop viable talent and stories for the Web. While she specializes in preparing content for social TV, she stays on top of all forms of media, communications, and technology as they evolve. She produces informative, engaging, and accurate content for an effective on-air or online presence on every platform.
A Record of Accomplishment
Mitchell started in the media world with an unpaid college internship at WABC-TV in New York City. After that, she worked as a researcher for Essence: The Television Program and then moved into the brand-new world of daytime talk show TV. She worked with Geraldo Rivera for more than 10 years on his talk show Geraldo as a studio and field producer, then as the supervising producer. She eventually advanced to the position of vice president of development for Rivera’s company, a role she held until the show ended its run. She joined the staff of ABC TV in the late 1990s, serving as a freelance producer for Live! with Regis and Kathie Lee. In 2000, she became a producer for CBS News, working for The Early Show for 10 years.
After leaving CBS, Mitchell entered the world of social media. For the 2012 Shorty Awards (dubbed “the Oscars of Twitter” by The New York Times), Mitchell arranged for Bravo TV’s Andy Cohen to appear via a video hookup. At that time, Cohen was the executive vice president of original programming and development as well as host of Watch What Happens: Live.
In spring 2013, Mitchell served as a live event producer for New York City’s Mercedes-Benz Fashion Week. She helped produce the first Fashion Hackathon finale as part of a collaboration between the Council of Fashion Designers of America, Condé Nast, and Decoded Fashion. The event provided a platform for fashion leaders and tech experts to share ideas and create a useful app for the fashion industry.
Mitchell has worked shoulder to shoulder with TV icons such as Barbara Walters, Bryant Gumbel, Harry Smith, and Julie Chen. She has also produced television shows with former MSNBC anchor Christina Brown and TV personality and blogger Rene Syler, who now runs GoodEnoughMother.com. Mitchell is currently the executive producer of Arise On Screen, a weekly 30-minute, socially interactive, movie review show on Arise TV.